Michael Stover I Artist & Creative Marketing I

Michael Stover I Artist & Creative Marketing I

@bigsto.bsky.social

3-Time Best-Selling Author - Creative Marketing Consultant - Writer bigsto.substack.com https://linktr.ee/stothelast

768 Followers 448 Following 1,559 Posts Joined Dec 2023
1 day ago

goes double for you! i gotta get more active on here fr

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1 day ago
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INDEPENDENT ARTISTS!!!

im offering Q&A Sessions at their lowest price of $150.

-rollout concerns
-festival strategies
-audience discovery/growth
-sync placements
-playlisting and press

ive got an answer for any question you possibly have.

drop a line! spots are limited!

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3 days ago
YouTube
Office Hours: Episode 102: Why Independent Creatives Matter YouTube video by Office Hours With Nora And Sto

last week @norarahimian.bsky.social made our 2026 debut with our 102nd Episode of Office Hours. In this episode we discuss the importance of Independent Artists from so many difficult angles and why “bigger” names are now PIVOTING to take part in the indie market.

www.youtube.com/watch?v=m0vh...

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1 week ago

do you need a press release?

im really good at writing those too.

ive already written for Gian Kash, Darko the Super & MF Grimm this year.

over the years i've written for Darkchild, Braille, Aria Lanelle, Ashia Vu, Teller Bank$ & more.

DM if ya wanna cook!

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1 week ago

i get downvoted in r/musicmarketing every time i say that you shouldn't pay for playlisting or playlisting services.

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1 week ago

ive got SEVEN unreleased albums from artists on Untitled right now.

some serious heat being made. good lord.

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1 week ago

-release the individual tracks.
-drop the instrumentals down the line.
-send out the acapellas well after that.
-put out the remixes months after that.
-slide all the tracks from the album into ONE MIX

all of these can be uploaded to DSPs, Untitled, SoundCloud etc etc.

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3 weeks ago

my failures do not define me. my determination does.

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3 weeks ago

just want to work with independent artists that respect and value what i do.

not just people using me up for the work they refuse to do let alone give credit for.

some independent artists be shady af too under the guise of their own victimization.

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3 weeks ago

im also writing bios for creatives of all kinds.

ive written for Award-Winning artists, Best-Selling Authors, songwriters, actors the list continues.

if you need a bio for your website, festival application, streaming site or the like hit me up in the DMs!

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3 weeks ago

writing bios.
writing press releases.

to prep those looking to drop this year

if you need help presenting your work with written assets feel free to drop a DM!

still got my valentine's day discounts going as well!

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1 month ago

got rollout plans and content ideas for the low:

-album rollout (22 weeks)
-single rollout (7 weeks)
-music video rollout (10 weeks)
-content ideas (with over 50 ideas)

when combined give more than enough to work with for the YEAR and beyond!

if you need any of them lemme know!

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1 month ago

got rollout plans and content ideas for the low:

-album rollout (22 weeks)
-single rollout (7 weeks)
-music video rollout (10 weeks)
-content ideas (with over 50 ideas)

when combined give more than enough to work with for the YEAR and beyond!

if you need any of them lemme know!

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1 month ago

just so we're clear.

fuck ICE.
fuck Donald Trump.
fuck the government.
fuck DJ Akademiks.

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1 month ago

it's HUMP DAY.
perfect time to get a website.

can't get one?
get a NEWSLETTER.

IT. IS. FREE.

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1 month ago

between Durand Bernarr winning a Grammy.

and LaRussell selling a record for 18K.

this is no time for any independent artist to give up.

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1 month ago

indie artists if you need rollout plans for your album, music video, single, event or the like im here to serve.

i got them for you on the low low 🙏🏿

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1 month ago

-type out your lyrics.
-give a call to action to your NEWSLETTER. reward new subscribers with new music.
-hit a milestone ON ANY PLATFORM? screenshot it and then post it on ALL YOUR PLATFORMS.
-there's still time to release your 2025 RECAP NEWSLETTER.
-organize your performance footage.

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1 month ago

ive got:

-Album Rollout Plans
-Single Rollout Plans
-Music Video Rollout Plans
-Content Ideas

if you need any let me know, discount for the whole set.

tell a friend or artist in need!

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1 month ago

the music industry can be thankless af.

but im thankful to have legitimately helped artists sell out merch, land on festivals, bring THOUSANDS of dollars (yes i have receipts) in, sell out Vinyl and CDs while simultaneously connecting with their supporters and community.

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1 month ago
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1 month ago
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1 month ago

Bandcamp Friday is in 3.5 weeks.

talk to your listeners about why their support on that day is important.

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2 months ago

INDEPENDENT ARTISTS: you can research ORGANIC playlist curators by using the search function on almost any platform.

GENUINE curators WILL NOT charge you.

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2 months ago

another consultation slapped out of the park.

this one for a Massachusetts emcee/producer/DJ/Label Owner/Designer

ill be writing a bio and descriptions for their entire discography of records.

if you need any hands-on assistance or written assets im here to serve!

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2 months ago

at this point, i've done direct hands-on work with directors, vocalists, yoga masters, independent labels, rock bands, authors and much more.

if you need help with your rollout, help with strats or even just have questions feel free to drop a line!

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2 months ago
Preview
Rapper LaRussell Releases Name Your Price Album & Scores Big Independent rapper LaRussell takes a pay-what-you-want approach to his new album with a goal of selling 100,000 albums in 30 days.

Independent Rapper LaRussell Lets Fans Set the Price for His New Album; Kyrie Irving Buys a Copy for $11,000

www.digitalmusicnews.com/2026/01/05/l...

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2 months ago

some artists i work with, just want the work and to be on their way.

but i am so thankful for the artists ive worked with that still hit me up with questions, links and whatnot YEARS after us working together.

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2 months ago

two clients have landed placements two days into 2026.

one on YouTube.
and one on @imgarysuarez.bsky.social of Cabbages Hip-Hop.

a clear sign for the year to come and i am thankful.

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2 months ago

i received a book of 1000 Writing Prompts for Christmas.

so i figured id share the prompts as i go through them and we can do them together.

here's the first one:

Day 1: write something you really want to say to someone but don't have the courage to.

#1000WritingPrompts

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