Stop Funding Hate

One brand at a time, we are collectively making media hate unprofitable. 💪 Keep resisting, keep taking action. ❤️‍🔥

No brand should still be advertising on a platform whose AI tool is being investigated for creating non-consensual sexualised images of real people, including child sexual abuse material.

Oak National Academy have paused their advertising on X - and other brands should follow suit.

Time for #Lenovo to reboot their ad strategy and stop running ads on X. 🔋🪫

🚨 TAKE ACTION: contact #Lenovo, urging them to #StopFundingHate by pulling their ads from X for good:

linkedin.com/company/lenovo
facebook.com/lenovo
threads.com/@lenovo
x.com/Lenovo
tiktok.com/@lenovo

Telegraph article with headline that reads: Immigrants behind one in 10 new GP registrations

Telegraph article with headline that reads: Way of the World, Michael Deacon

This week's toxic media in print include an inflammatory anti-migrant piece and an anti-LGBTQ+ article (both by theTelegraph) - because surely there's nothing more pressing to publish on regarding current affairs...

💰 Funded by ads including #Waitrose & #Morrisons

GB News is an 'anti-Muslim hate channel', two-year study into output concludes GB News “accounted for almost 50 per cent of all mentions of Muslims or Islam on UK news channels” in a two-year period, a study has found ...

Today's GB News TV advertisers include *Staysure *RivieraTravel *Sky *AprilKingLegal *Dormeo *FreedomShowers *SelectSpecs *Dialaflight *CandlelightUK *its.co.uk *Belgicaweb *WeAreBoxt *BridgnorthWindows *Revitive *TechnicalDrive *TrailFinders *Moscot
*Aquashield *RoomesFurniture

🙂(😭)

🫩 So, Ofcom CAN take action...?

Bye bye Staysure

And in the meantime a huge thankyou for making the effort to contact them! Time and again we've seen that it really can make a difference when a company hears directly from a customer that this is important to them - even if they're reluctant to make this clear publicly! /5

...the more positive it looks - especially if ads for the same company continue to run on other TV channels. We will continue to keep an eye on this! /4

Obviously given that this is the current pattern it's obviously hard to be sure in any specific instance whether a decision was taken to pull the ads quietly, or whether they just disappeared because that particular ad campaign had finished on all channels - but the longer they stay away... /3

...in some cases GB News themselves have attacked advertisers who have spoken publicly about the decision to pull their ads. Interestingly (notwithstanding the claims to be pro freedom of expression) it's brands speaking publicly about pulling out that they seem to particularly take exception to! /2

Oh that's really good to know. What we've found with multiple advertisers who have disappeared from GB News and other channels over the past year or so is that in most cases they will do so without any public announcement - which is perhaps no surprise given the extent to which trolls and... /1

That is a good question - we haven't seen them appear now for a little while now actually. On an initial check the most recent example appears to be from October

Ofcom under fire after refusing to investigate ‘misleading’ GB News Trump interview US president not challenged over false claims climate change is ‘hoax’ and parts of London have sharia law

Today's GB News TV advertisers include *Staysure *Sky *Belgica *Dialaflight *WeFixLondon *AllClearTravel *Boxt *RoomesFurniture *BedKingdom *JeffWhiteMotors *JohnFinchComputers *TechnicalDrive *WNLPrinting *iDry *TPGDisableAids *FasterPropertySolutions *CheersBritannia *TrailFinders

Excellent - if you also make any video content pushing back at these ridiculous lies about London please do let us know!

Absolutely as London film makers we can verify this !!

YouTube video by Evan Edinger Why The Internet Is Terrified of London

"The solution for all of these is the same: Remove monetization from accounts sharing blatant misinformation": www.youtube.com/watch?v=uDky... 👇👇👇

YouTube video by Evan Edinger Why The Internet Is Terrified of London

“The next time someone shares with you some anti-London b******t, be sure to send them this video"

Excellent explainer from @evanedinger.bsky.social, countering hate and lies about London www.youtube.com/watch?v=uDky...

#racism #hateforprofit #stopfundinghate

No, seriously, make it make sense @ofcom.bsky.social.

'Chris Banatvala, Ofcom’s founding director of standards, who drafted its code and investigation procedures, said he was “astounded” by Ofcom’s decision'.
The UK broadcasting regulator won't hold GB News to their legal responsibilities.
Like having an equality body that doesn't protect minorities

With this, @ofcom.bsky.social seem painfully ill-equipped to do the job it has been tasked with by Parliament.

On top of this, Ofcom has a legal obligation to ensure that the broadcasters it regulates comply with their code. A failure to identify breaches and take appropriate action against GB News would amount to a failure in fulfilling its statutory duties.

Amid a global misinformation crisis, where toxic messages can spread to millions within hours, the UK is in urgent need of a regulator that is willing and able to act robustly and with speed.

The guest was quoting a Tweet, which contained the word, and expressed disagreemment with the content.

Ofcom held them in breach under 1.14 and 2.3 (“material which may cause offence”).

2.3 is what Stop Funding Hate filed the Ofcom complaints under about the Trump interview.

So, what does it take for Ofcom to take action? Well, apparently, swearing.

In the same bulletin where they announced they reject complaints regarding the Trump interview, Ofcom found TalkTV to be in breach of broadcasting standards regarding a guest’s use of the C-swear word.

Bob Ward – Policy and Communications Director at the LSE’s Grantham Research Institute – highlighted how Ofcom’s inaction has enabled the spread of harmful climate misinformation.

www.theguardian.com/media/2026/f...

Chris Banatvala – Ofcom’s founding Director of Standards – said he was “astounded” by Ofcom’s decision, saying it “raises serious questions about whether Ofcom is willing to enforce its own standards as set out in legislation.”

www.theguardian.com/media/2026/f...

Despite all of this, Ofcom has rejected complaints that claimed this interview did not meet broadcasting standards of impartiality and accuracy.

So, what has the response been to Ofcom’s decision?

All claims went unchallenged – and were even endorsed with nods – by the GB News interviewer.

@38degrees.bsky.social's campaign to get Ofcom to formally investigate the interview garnered almost 70,000 signatures.