Elaine Timms

Just remember, people on Pinterest are not searching for YOU. They are searching for things that inspire or help them plan or take action on something. It might just be your content that does that so let it lead on Pinterest.

Lots still do! The user base is growing

elainetimms.com/evergreen-im...

The Evergreen Impact Method: A Pinterest Strategy That Keeps Your Content Working You hit publish on a blog, podcast, or newsletter… and then what? If you’re like most business owners, you move on to the next thing. New ideas. New deadlines. New pressure to keep showing up.

I love helping my clients make their impact on the world.
How? By using my Evergreen Impact Method that helps keep their content in circulation. It's powered by Pinterest, of course, it's my fav platform!

elainetimms.com/the-evergree...

Pinterest Marketing Case Study: How a Professional Organizer Grew Blog Traffic and Thought Leadership Using Pinterest A Pinterest marketing and management case study for a professional organizing client using Pinterest as a sustainable marketing channel.

How a professional organizer grew her visibility and website traffic using Pinterest.

elainetimms.com/pinterest-ma...

Why do you always hear about how important Pinterest SEO is?

Because that's telling Pinterest who to show your content to -the platform is more like Google than social media.

Keywords and interest targeting are the keys to growing on Pinterest.

The Recipe for Evergreen Growth: How This Food Creator Went from Pinning for Fun to Pinning for Profit (Pinterest Case Study) From Passion to Profit - Bites by Bianca's Journey of Growth on Pinterest When Bianca started her baking content and blog journey, the goal was to share her passion for creating drool-worthy desserts ...

Ever wondered what it looks like to use Pinterest for marketing? Check out my case study post where I took a food creator from pinning for fun to pinning for profit!

elainetimms.com/evergreen-gr...

What Evergreen Marketing Means and Why Pinterest Is Built For It A look at evergreen content and strategy for businesses, brands, and bloggers. Learn why Pinterest is the perfect platform to support evergreen marketing.

I wrote a post about evergreen marketing - what it is - and why Pinterest is the perfect platform to support an evergreen marketing strategy.

elainetimms.com/what-evergre...

Evergreen marketing doesn’t go viral. It just keeps showing up.

It connects creators to searchers over time.

No burnout. No treadmill. Just real reach.

Most platforms treat your content like a moment.

Pinterest treats it like an asset.

If you’re creating blog posts, lead magnets, or long-form content that you hope people will find…

Consider a platform built for exactly that.

Pinterest doesn’t have you chasing the next best thing.

As online evolves, long form content will become ever more important.

How To Use Pinterest To Grow Your Podcast With Evergreen Marketing Pinterest is a powerful part of a podcast marketing strategy, but it's often overlooked, which is great news if you're looking to increase your show's discoverability and want an evergreen platform th...

Have a podcast? Turn your podcast content into evergreen, long form content and build traffic and discovery on Pinterest.

I cover all the details in my Pinterest marketing guide for podcasters.

elainetimms.com/use-pinteres...

Absolutely fair! Many don’t realize the GenZ growth on Pinterest and the platform is often overlooked so just adding my two cents.

I wouldn’t overlook Pinterest for GenZ - one of the fastest growing user base

Evergreen Marketing: What It Is, Why It Matters, and How to Make It Work for Your Business You’re putting in the work—writing blog posts, recording podcast episodes, posting on social media, and showing up where you're "supposed to". The problem is that your growth stalls if you don't post,...

Evergreen marketing isnt going anywhere- it’s what businesses and brands need to start with to build influence.

Get started with this guide

elainetimms.com/evergreen-ma...

Evergreen marketing is more important today than ever as search and traffic evolve.

What do you want to be known and recommended for?

What’s the “why” behind the search?

Here’s how to embrace the Pinterest mindset:

📌 Create content that answers the search.

📌 Use Pinterest as a search engine not socials.

📌 Success comes when you craft content for the platform - repurpose content, but make sure to consider search intent.

Why do business owners struggle with Pinterest marketing?

A question often asked and there are several reasons.

Here's one answer: They don’t align their content with user intent.

Pinterest success is about understanding what people are searching for and delivering value once they click.