@julietamorales.bsky.social
Digital comms at Women Deliver. Before: UN Women / UNESCO / Equality Now. Non-fiction author: Santa Carolina. ๐Madrid ๐ฆ๐ท ๐ hello@julietamorales.com www.julietamorales.com
Man holding a red card, set against a nighttime stadium background. The text reads: โWhy are we calling on FIFA to end its partnerships with sugary drinks companies?โ.
Man holding a red soda can, set against a nighttime stadium background. The text reads: โBecause Big Soda uses events like the 2025 Club World Cup to market unhealthy products.โ
Big Soda wants to link its unhealthy drinks to footballโs excitement and our love for the game.
We wonโt let them profit at the expense of our health.
๐ข Join the movement: www.kickbigsodaout.org
#KickBigSodaOutOfSport #FIFACWC
Illustration of a referee holding a red card that reads "Kick Big Soda Out Of Sport" beside a soccer goal and ball on a green field.
For nearly 50 years, Big Soda has used its FIFA sponsorship to sell sugary drinks to the world.
Itโs time we give them a red card. ๐ฅโฝ
Weโre calling for an end to these sponsorships in sport. Itโs time to #KickBigSodaOutofSport
#FIFACWC
Text reads: "Big Soda sponsors major tournaments including: FIFA World Cup, Womenโs World Cup, FIFA Club World Cup." The image includes an illustration of a red can.
๐จ Big Soda is the sponsor of FIFAโs biggest tournaments, including the 2025 FIFA Club World Cup.
These companies pollute, target children with their ads and harm our health.
๐ข Join the movement: www.kickbigsodaout.org
#KickBigSodaOutofSport #FIFACWC
I couldnโt help but wonderโฆ is it that men are too emotional to be in leadership?
05.06.2025 23:42 โ ๐ 0 ๐ 0 ๐ฌ 0 ๐ 0Illustration of a soda can floating in the ocean, accompanied by text: 'Reminder on Environment Day: Big Sodaโs plastic is polluting the planet. From land to sea.'
๐ On #WorldEnvironmentDay, weโre calling out Big Soda for polluting our planet and our health.
Itโs time for accountability.
๐ Read this op-ed by Trish Cotter, Global Lead of the Food Policy Program at @vitalstrategies.orgโฌ: globalhealthnow.org/2023-06/time...
Some years ago, one of the world footballโs biggest stars showed how Big Soda has no place in sport.
Now it's your turn.
Join the movement: www.kickbigsodaout.org
#KickBigSodaOutOfSport
Definition card: "Sportswashing (verb): When corporations with controversial or harmful business practices use global platforms, such as major sporting events, to associate their brand with positive aspects of sports, such as health, fitness, and camaraderie."
Sportswashing is when companies use sport to distract from the harm they cause.
Big Soda has mastered it โusing beloved teams and athletes to sell unhealthy products.
Weโve had enough. Itโs time to end the manipulation.
#KickBigSodaOutOfSport
Text: "The 2025 FIFA Club World Cup shows a lack of consideration for the health and environmental damage caused by its major sponsor: Big Soda." The visual features a trophy, a soccer goal, and a soda can.
FIFPro says the FIFA Club World Cup 2025 shows โa lack of consideration for the mental and physical health of players.โ
Weโd add: it also shows a lack of consideration for the health and environmental damage caused by its major sponsor, Big Soda.
Learn more: www.nytimes.com/athletic/633...
Text: "Why should Big Soda companies be kicked out of sport? Because Big Sodaโs sugary drinks harm our health and planet." The graphic features an illustration of a soda bottle alongside various sports balls.
Big Soda pollutes the planet, harms our health, and targets kids through sport sponsorships.
๐ซ Enough is enough.
Our sports deserve better. Sugary drinks have NO place in sport.
Itโs time to #KickBigSodaOutOfSport.
Photo of a young woman. The text reads "Kick Big Soda Out is a Shorty Awards finalist. Vote now to help us win the Audience Honor!".
#KickBigSodaOutOfSport is a finalist at the @shortyawards.bsky.social in the Social Good Campaign category! ๐๐
VOTE for Kick Big Soda Out of Sport for the Audience Honor every day until April 30th & spread the word: bit.ly/KBSO-Shorty-...
#ShortyAwards
๐ Our oceans deserve better.
+20 billion plastic bottles from soft drinks & water end up in our oceans every year โ ๏ธ
Big Sodaโs sponsorship of sporting events is a strategy to make us forget their role in polluting our environment.
โป๏ธ This #EarthDay, letโs demand accountability.
An image featuring a swimmer at the edge of a pool with the text โSportswashing. Verb. When corporations with controversial or harmful business practices use global platforms, such as major sporting events, to associate their brand with positive aspects of sports, such as health, fitness, and camaraderie.โ
Weโve had enough of "sportswashing."
Big Soda has spent decades embedding itself in sport, exploiting the positive emotions we associate with athletes to push unhealthy products. It's a manipulation we can no longer ignore.
#KickBigSodaOutOfSport
Text reads "Sugary drinks harm our health and planet by: polluting the environment with plastic; targeting children and teens; contributing to rising obesity and diabetes rates.โ Each sentence is paired with an image: a picture of a plastic bottle, a young boy drinking a soda, and a soda bottle next to a bowl full of sugar.
๐จ Pollution
๐จ Health risks
๐จ Targeting children
Sugary drinks are harming us in more ways than one, and Big Sodaโs sports sponsorships only amplify the damage.
Get the facts: cdn.prod.website-files.com/665a22610a18...
#KickBigSodaOutOfSport
Illustration of a child watching TV, where a soccer player is holding a soda. Text on image reads: โSoda companies use sports to target children. We must protect their health!โ
Big Soda is using โsportswashingโ to distract from its health harms and sell unhealthy products.
This #WorldHealthDay, join the movement to protect kids and end Big Sodaโs sponsorships: www.kickbigsodaout.org ๐ซ๐ฅคโฝ๏ธ
#KickBigSodaOutofSport
Text: Kick big soda out of sport is a movement to eliminate sugary drinksโ grip on sport. Image: young man holding a basketball.
โ Sugary drinks have NO place in sport.
Letโs agree to end Big Sodaโs stranglehold on sport globally.
Why? Because sugary drinks harm your health and the environment.
Learn how we plan to #KickBigSodaOutofSport: www.kickbigsodaout.org
Text: Big Soda sponsors top sporting events, teams and athletes to associate its sugary drinks with exhilarating moments and athletic achievement. In reality, its sugary drinks harm our health and planet. Image: boy drinking a soda.
Sponsoring major sporting events ๐ค gives beverage companies the chance to reach billions.
But through โsportswashing,โ they cleverly tie their unhealthy products to health, fitness & athletes.
We can't let this continue. Let's #KickBigSodaOutofSport
๐ www.kickbigsodaout.org
Necesito 10
26.02.2025 02:05 โ ๐ 0 ๐ 0 ๐ฌ 0 ๐ 0Una amiga busca una especialista o colectivo que capacite en seguridad digital, especialmente con los cambios recientes en redes sociales, y que tambiรฉn pueda brindarle formaciรณn en LinkedIn.
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