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p(D)OOH Bear

@programmaticdooh.bsky.social

Anything to do with programmatic DOOH #pdooh #DOOH #programmatic

30 Followers  |  58 Following  |  63 Posts  |  Joined: 22.11.2024  |  1.5114

Latest posts by programmaticdooh.bsky.social on Bluesky

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Elizabeth line giant digital advertising screen plans criticised Commuters will be "bombarded with ads" under plans for giant digital screens, the Green Party says.

www.bbc.com/news/article...

04.05.2025 12:26 — 👍 0    🔁 0    💬 0    📌 0
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Why OOH is in rude health — with JCDecaux’s Chris Collins and Dallas Wiles - The Media Leader JCDecaux's UK co-CEOs discuss what is driving strong double-digit growth for the OOH company and why JCDecaux is making 2025 its largest-ever year for screen deployment.

uk.themedialeader.com/why-ooh-is-i...

14.04.2025 08:19 — 👍 1    🔁 0    💬 0    📌 0
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The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion - ADOTAT with Pesach Lattin ! Let’s talk about The Trade Desk (TTD) and their latest contribution to the world of advertising—what can only be described as a budgetary black hole. In their infinite wisdom, TTD has rebranded their ...

www.adotat.com/2024/11/the-...

11.04.2025 08:14 — 👍 0    🔁 0    💬 0    📌 0
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5 Minutes With… Jean-Christophe Conti | LBBOnline Little Black Book, VIOOH’s CEO speaks about how programmatic digital out-of-home innovation can leverage a brand’s ability to deliver high-impact, contextually-relevant advertising at scale and its gr...

lbbonline.com/news/5-minut...

10.04.2025 15:04 — 👍 0    🔁 0    💬 0    📌 0
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DailyDOOH » Blog Archive » Western Union Vistar Media Retail Network Vistar Media this week announced an agreement with Western Union to manage and monetize its growing network of over 2,200 digital out-of-home screens across the United States, Canada and Brazil. Leve...

www.dailydooh.com/archives/168...

26.03.2025 20:31 — 👍 0    🔁 0    💬 0    📌 0
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Why do fake Elon Musk ads keep appearing around London and on the Tube? The satirical posters are designed to take a swipe at multi-billionaire Tesla owner and world’s richest man Elon Musk

www.independent.co.uk/news/uk/home...

19.03.2025 17:51 — 👍 0    🔁 0    💬 0    📌 0
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Why multi-market programmatic DOOH is taking off

www.thedrum.com/open-mic/why...

12.03.2025 08:10 — 👍 0    🔁 0    💬 0    📌 0
Place Exchange Expands International Footprint with Premium Out-of-Home Inventory Across Europe, Latin America, Asia, the Middle East, and Africa The latest news, announcements, events, and ideas from Place Exchange.

www.placeexchange.com/news/interna...

11.03.2025 17:53 — 👍 0    🔁 0    💬 0    📌 0
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PDOOH: Unlocking the Creative Potential In the first of our series on pDOOH and independent agencies in association with JCDecaux, we met Laura Jordan Bambach of Uncharted.

www.exchangewire.com/blog/2025/02...

10.03.2025 15:44 — 👍 0    🔁 0    💬 0    📌 0
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Publicis Groupe Present in 109 countries, Lotame is the #1 independent global data and identity solution, with more than 1.6 billion IDs and built on 100+ data sources. Combination of Lotame and Epsilon’s identity an...

www.publicisgroupe.com/en/news/pres...

06.03.2025 17:41 — 👍 0    🔁 0    💬 0    📌 0
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Digital Out-of-home (DOOH) Advertising + 10 Examples Discover the advantages of DOOH advertising and learn best practices to maximize your impact. Read this article to elevate your marketing strategy.

filestage.io/blog/dooh-ad...

05.03.2025 15:33 — 👍 0    🔁 0    💬 0    📌 0
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T-Mobile Enhances Marketing Capabilities and Expands Advertising Solutions with Close of Vistar Media and Announcement of Blis Acquisitions T-Mobile (NASDAQ: TMUS) today announced the completion of its acquisition of Vistar Media, the leading provider of technology solutions for digital ou

www.businesswire.com/news/home/20...

05.03.2025 14:44 — 👍 0    🔁 0    💬 0    📌 0
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DailyDOOH » Blog Archive » New Displayce Brand Identity Displayce, a pioneer in technological solutions for buying advertising space specialised in DOOH, has this week unveiled a new brand identity. With their ambition to become the leading global technol...

New Displayce Brand Identity www.dailydooh.com/archives/167...

04.03.2025 13:31 — 👍 0    🔁 0    💬 0    📌 0
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OOH hits record year in revenue - The Media Leader OOH revenue in the UK grew 7.7% year on year to reach £1.4bn.

uk.themedialeader.com/ooh-hits-rec...

28.02.2025 07:54 — 👍 0    🔁 0    💬 0    📌 0
The Advertising Ban is Coming – But DOOH is Your Golden Ticket

www.framen.com/blog-eng/the...

24.02.2025 17:36 — 👍 0    🔁 0    💬 0    📌 0
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New Verification System for DOOH Transparency - OOH TODAY an independent third-party verification provider for OOH. Its innovative, advanced data-led system automatically monitors and verifies that outdoor campaigns are

oohtoday.com/ad-verificat...

21.02.2025 14:40 — 👍 0    🔁 0    💬 0    📌 0
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Vistar Media to power Stingray's in-store video advertising network Vistar’s full-stack technology platform to power Stingray Advertising’s video advertising inventory across the METRO retail network

www.vistarmedia.com/news/stingra...

19.02.2025 17:17 — 👍 0    🔁 0    💬 0    📌 0
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Clear Channel Outdoor Holdings, Inc. Sells Businesses in Mexico, Peru and Chile to Global Media US LLC /PRNewswire/ -- Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the "Company") today announced it has completed the sale of its businesses in Mexico, Peru...

www.prnewswire.com/news-release...

19.02.2025 11:30 — 👍 0    🔁 0    💬 0    📌 0
Behind the Billboards: Inside Out of Home with billups
YouTube video by mossappeal Behind the Billboards: Inside Out of Home with billups

youtu.be/kuhLXJaaArs?...

07.02.2025 14:01 — 👍 0    🔁 0    💬 0    📌 0
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JCDecaux UK to double the number of roadside screens in London Investment to make Out-of-Home the big reach medium in the capital by doubling the number of digital roadside screens to 2,000 with the installation of 1,000 new London Digital Network (LDN) screens i...

www.jcdecaux.co.uk/news/jcdecau...

05.02.2025 11:41 — 👍 1    🔁 0    💬 0    📌 0
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Exclusive: Would be interesting if Havas merges with Dentsu, says Martin Sorrell WPP is not a dominant force anymore. In terms of market cap, I think it is the third largest now, Sorrell told BestMediaInfo.com in an exclusive interview

bestmediainfo.com/mediainfo/ad...

03.02.2025 07:55 — 👍 0    🔁 0    💬 0    📌 0
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Lemma and AdXact Announce Strategic Partnership to Drive Transparency and Efficiency in Cross-Team CTV/pDOOH Buying and Planning Lemma, a leading omnichannel platform for emerging media, and AdXact, a forwardly place innovative demand-side platform...

www.tastyad.com/lemma-and-ad...

01.02.2025 06:38 — 👍 0    🔁 0    💬 0    📌 0
Let’s Say It: 2025 Will Be the Year of In-Store Retail Media – Advertising Week

advertisingweek.com/lets-say-it-...

31.01.2025 09:31 — 👍 0    🔁 0    💬 0    📌 0
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helloo Partners with VIOOH to Expand International Digital Programmatic Advertising on its Screens - ExchangeWire.com Today (January 28th, 2025), Brazilian media company, helloo, has announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH)

www.exchangewire.com/blog/2025/01...

29.01.2025 13:51 — 👍 1    🔁 0    💬 0    📌 0
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Six programmatic DOOH campaigns that rocked in 2024

www.thedrum.com/open-mic/six...

28.01.2025 11:53 — 👍 0    🔁 0    💬 0    📌 0
Renato Maria to lead Vistar Media's new Brazil office

www-vistarmedia-com.cdn.ampproject.org/c/s/www.vist...

25.01.2025 16:35 — 👍 0    🔁 0    💬 0    📌 0
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2025 OOH Trends and Predictions 2024 was another strong year for OOH, and 2025 is poised for even greater growth and innovation. Here are trends that will shape OOH in 2025.

talonooh.com/2025-ooh-tre...

24.01.2025 16:48 — 👍 0    🔁 0    💬 0    📌 0
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Location-Based Advertising: A Deep Dive > One Day Agency Location-based advertising (LBA) is a marketing strategy designed to deliver tailored advertisements to users based on their geographic location. Utilizing technologies like GPS, Wi-Fi, and IP address...

oneday.agency/blog/locatio...

24.01.2025 10:42 — 👍 0    🔁 0    💬 0    📌 0
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Charlie Haigh-Monk Appointed UK Sales Director ECN promotes Charlie Haigh-Monk to UK Sales Director, reinforcing leadership in the DOOH media industry, effective immediately.

adtechtoday.com/charlie-haig...

17.01.2025 08:23 — 👍 0    🔁 0    💬 0    📌 0
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THE 'GIVING BACK' STORY Did you know that Out-of-Home advertising funds loads of brilliant things for communities and local authorities up and down the country?

www.jcdecaux.co.uk/giving-back-...

16.01.2025 17:51 — 👍 0    🔁 0    💬 0    📌 0

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