Jonas Pertoft

How to prepare tea:
- Rubber boots
- Samovar
- Charcoal
- Matches
- Water
- Tea

it's more complicated, but makes excellent tea. The boot is is used to pump more air to the fire inside the samovar.

View from the office right now.

We spent new year's first week in the Swedish mountains, in Hemavan – just below the arctic circle. One night in a tent, otherwise in an ordinary house.

Lovely skating on Boxing Day. Just outside Uppsala, Sweden

Calligraphy x 1500. For 25 years in a row I write about 60 diplomas for the Swedish University of Agricultural Sciences. > 1500 diplomas in total. Handmade papers, etc.

This is a book in the series "Bluff your way...". The funny thing is that it actually gives some pretty good advice. Spend an hour or so reading, just enough to give an impression to know something. Published 1994, so partly outdated. Have you seen a similar modern version, please tell me!

Då är vi åtminstone två från Uppsala. Och min kollega Paulina, tre.

Då är vi åtminstone två från Uppsala...

The top most followed on #Bluesky:

#1 Bluesky
#2 Alexandria Ocasio-Cortez, politician
#3 George Takei, actor
#4 Mark Hamill, actor
#5 The Onion, news
#6 New York Times, news
#7 Mark Cuban, entrepreneur
#8 MeidasTouch, news
#9 Washington Post, news
#10 Aaron Rupar, journalist

Source: vqv.app

Sorry, pre-X.

“Tweet others how you want to be tweeted.”

An old Ex-X-joke.

CA Winner: BYU student Jeff Sheets. “Patagonia - Sleep Anywhere”
“No matter the terrain, Patagonia sleeping bags have your back... and your toes, and your arms, and your knees, and your bum.” https://buff.ly/3Ovtsg5

YouTube video by Elise Ecklund shower thoughts but it’s a song

"Because you blink you haven't seen a whole movie in your life".

Some facts are silly, yet mind-blowing. Credits to Elise Ecklund.

youtube.com/shorts/34x6h...

YouTube video by Everything has its first time First television advertisement - Bulova

The world's first TV ad?

In 1941 this ad for the Bulova clock brand aired.

youtu.be/ho2OJfXkvpI?...

#marketing
#advertising
#communication

The world's first ad in English, from 1476.

At least the first known, surviving advertisement. The well known printer Caxton promotes a handbook for priests.

Two copies survive to this day. Will today's ads survive 548 years?

The difference of Advertising and PR:
- Advertising = Best for products no one needs. Online Casinos, fast fashion and nicotine must buy media space.
- Public Relations = Earned media. Best for messages worth spreading. Products improving society.
#marketing
#communication
#pr
#advertising