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Brand Metrics

@brandmetrics.bsky.social

Gothenburg-based technology company, helping premium publishers around the world measure the brand outcomes of advertising on their sites.

65 Followers  |  229 Following  |  6 Posts  |  Joined: 20.11.2024  |  1.2598

Latest posts by brandmetrics.bsky.social on Bluesky

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Opt Out is helping publishers monetise an increasingly privacy-conscious audience - The Media Leader Opt Out's operations chief Linda Worp discusses how more online users are hitting "reject all" on data trackers, why this is a blind spot for publishers and what Opt Out is doing to support them.

Interesting developments in the world of data privacy.

04.12.2024 10:17 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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We're looking forward to hearing insights from the likes of BBC, ITV, Google, JC Decaux, Sky Media, OMD UK, Global Radio, Reach, the 7stars, Channel 4, LadBible and many more at the Media Research Group London Conference tomorrow. #MRG #MRGLondonconference #MRGconf24
www.mrg.org.uk/events/255

26.11.2024 13:23 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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MC, Anne McElvoy, Executive Editor and Head of Audio at @politico.com opens the World Media Awards last night. So many outstanding campaigns were recognised, with special congrats to Grand Prix winners, Infosys in partnership with with Economist Impact.

22.11.2024 09:12 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Off to London tonight for the World Media Awards. There are some cracking entries on the shortlist and we are delighted to support the event. Good luck to all involved.

21.11.2024 11:16 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Thank you kind sir!

20.11.2024 19:04 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

When you spend your days measuring effective communications, there's a lot of pressure on your first Bluesky post!

20.11.2024 18:27 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

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