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Kevin Namaky

@knamaky.bsky.social

VP Strategic Growth @Synergistic. Founder @Gurulocity Brand Management Institute. Lecturer at OSU Fisher. Instructor at American Marketing Association.

95 Followers  |  82 Following  |  35 Posts  |  Joined: 07.01.2025  |  2.207

Latest posts by knamaky.bsky.social on Bluesky

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The majority of traffic from Elon Musk's X may have been fake during the Super Bowl, report suggests These numbers are legitimately shocking.

"According to [cybersecurity firm] CHEQ, a whopping 75.85 percent of traffic from X to its advertising clients' websites during the weekend of the Super Bowl was fake."

mashable.com/article/x-tw...

31.07.2025 23:40 β€” πŸ‘ 1060    πŸ” 343    πŸ’¬ 50    πŸ“Œ 58
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The Em Dash Responds to the AI Allegations β€œIn recent months, a curious fixation has emerged in corners of academia: the em dash. More specifically, the apparent moral panic around how it is...

I 100% support this messageβ€”linked below for reference.

www.mcsweeneys.net/articles/the...

31.07.2025 20:51 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Core Components of Branding Learn How To Build a Valuable Brand While most marketers have a general sense of what a brand is, it’s not always clear how to define and document a

Open training alert! Learn the Core Components of Branding at our upcoming training in partnership with the American Marketing Association.

www.ama.org/events/virtu...

Check out the details below and use code KEVIN10 for a discount. πŸ˜‰

#marketing #brandmanagement #branding #brandstrategy #training

29.07.2025 20:49 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I think the next trend will be brands undoing their internal agencies. Many brands who brought creative/media teams in for efficiency will realize 1) they aren't good at it and/or 2) marketing is becoming more complex and they can't keep up platforms as things constantly change.

#marketing #media

16.05.2025 14:15 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

This is also akin to when employers hire for β€œcultural fit”…

13.05.2025 17:41 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

This is not OK.

29.04.2025 11:34 β€” πŸ‘ 28    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

The only way to beat Contra.

25.04.2025 00:12 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

But make sure you don’t spray paint a Tesla…

19.04.2025 14:48 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Brand Management Bootcamp Build an Effective Brand Strategy The term brand management can mean different things depending on whether you are talking to a designer, consultant,

We are running a virtual Brand Management Bootcamp on May 1st for the American Marketing Association.

This in-depth training combines some of the most useful concepts from our trainings on strategy, brand positioning, and brand finance.

Use code KEVIN10 for a discount.
www.ama.org/events/bootc...

17.04.2025 15:45 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I was gonna say C flat, but this answer is better.

08.03.2025 17:11 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

If he called that one the Kamala crash, we can just call this one the Trump Tailspin.

03.03.2025 23:18 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Someone at NPR doesn’t understand what an executive order is.

02.03.2025 15:21 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The Government Deficits Land in the Deepest Pockets - Hussman Funds With regard to the record ratio of financial market capitalization to GDP, the government deficits of the past eight years have bloated the corporate profits on which investors are placing extreme pri...

An excellent read on the economy and the republic.

www.hussmanfunds.com/comment/mc25...

01.03.2025 20:21 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Maybe a few sizes depending what you find… and a sharpening stone, and maybe a machete… and a small hand saw… and don’t forget good shoes… and now a backpack…

24.02.2025 18:14 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 2    πŸ“Œ 0

People used to say the same thing about Yoga. But add overpriced wardrobe, equipment, and billy goats, and here we are.

24.02.2025 18:12 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Contra, Ninja Gaiden, Mega Man and Legend of Zelda. You’re welcome.

24.02.2025 16:23 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

AI won’t replace you, but someone who uses AI probably will.

17.02.2025 21:43 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 1

There won’t be a department of labor.

14.02.2025 20:43 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

A nice unexpected benefit of Kendrick Lamar’s Super Bowl performance - many of my jeans are now back in style.

11.02.2025 13:01 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

You should allow a secondary account on the same email. No one wants to get a second email address just to try Flashes.

08.02.2025 00:13 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

It’s easy to under- and over-think strategy. You want to be disciplined and thorough. But great strategists can often rely on their experience and see the end game. And usually the simplest framework is the best one. Balance!

#strategy #marketing #brand #brandmanagement #cpg

30.01.2025 21:04 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
https://buff.ly/3c0FMj2

A #brandmanagement training program can help:
+ Establish a baseline of knowledge, skills & consistent frameworks
+ Strengthen working relationships
+ Cultivate loyalty among employees

Here are some ideas for how to develop your team: t.co/tk11skpSAo

28.01.2025 18:52 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

If you are a new manager, one of your first conversations or first 1:1 should be devoted to aligning on expectations and work styles. Don't be afraid to talk about it and come to a consensus on how you want to work together.

#collaboration #leadership #management

27.01.2025 13:22 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I think your cat would like to see the cat’s eye nebula.

27.01.2025 03:01 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

When everyone tunes out, they’ve truly won. β€œNothing to see here…”

25.01.2025 13:47 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Siri Is Super Dumb and Getting Dumber Siri with Apple Intelligence gives confident but embarrasingly wrong answers to sports trivia questions, both famous (Super Bowls) and obscure (North Dakota high school hoops).

Beware of Apple Intelligence… Well, beware of all of them but especially of Apple.

daringfireball.net/2025/01/siri...

#ai

24.01.2025 12:15 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 1    πŸ“Œ 0

Early on at Facebook, the nascent Content Policy team organically developed a set of aphorisms to guide our work. A set of simple-ish β€œnorth stars” to navigate by, keeping us on track while coping with of the ever growing and diversifying torrent of reports. 🧡1/9

21.01.2025 05:56 β€” πŸ‘ 103    πŸ” 22    πŸ’¬ 3    πŸ“Œ 5

No different than an American oligarch controlling it to push propaganda and falsehoods in the USA. It’s just a matter of if the administration in power benefits from it or not.

19.01.2025 18:45 β€” πŸ‘ 10    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Please make it so there’s an option to have separate audiences between Flashes and Bluesky.

16.01.2025 12:02 β€” πŸ‘ 34    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

School systems can and do require vaccinations. Many anti-vaxers also homeschool.

14.01.2025 11:59 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

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