If this is your funnel strategyβ¦ itβs time for a change.
Join Timothy Davis and Jamie Boggs during their webinar on March 27 and discover how to transform your funnel using real-time data and proven frameworks.
Register here π us02web.zoom.us/webinar/regi...
26.03.2025 15:02 β π 0 π 0 π¬ 0 π 0
POV: Your search history.
17.02.2025 16:38 β π 0 π 0 π¬ 1 π 0
Bonus: AI for Yield Season β Part 1
Welcome to AI for Yield Season, a special mini-series of The Application! Each episode is short (less than 10 minutes!) and packed with actionable insights.
7/7 The Application with @allisonturcio.bsky.social is tackling AI for Yield Season in a special bite-sized series! ποΈ
π‘ Get quick, actionable insights on making AI work for you in 10 MINUTES!
π www.enrollify.org/episodes/bon...
11.02.2025 22:18 β π 0 π 0 π¬ 0 π 0
6/7 Efficiency β automation.
The best results come from balancing AI with authenticity.
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5/7 Here are 3 easy ways to start using AI today:
β
Draft & refine outreach emails.
β
Summarize student details before meetings.
β
Automate busy work so you can focus on real connections.
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4/7 AI flags trends β you make decisions.
π AI can highlight engaged students and suggest outreach strategies.
π« But only you know who to prioritize and how to connect with them.
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3/7 AI canβt replace real relationships.
Students choose colleges based on how supported they feel β and that comes from you, not a chatbot.
Use AI to enhance connections, not replace them.
11.02.2025 22:18 β π 0 π 0 π¬ 1 π 0
2/7 Smarter meeting prep.
AI can summarize student info and suggest talking points.
π‘ Example: βSummarize a studentβs interests & past engagement.β
π― Walk into meetings prepared β but you create the connection.
11.02.2025 22:18 β π 0 π 0 π¬ 1 π 0
1/7 Personalized outreach β faster.
AI can draft follow-up emails in seconds.
π‘ Example: βWrite a warm email to a student who attended Accepted Students Day.β
β
Saves time, but always personalize before sending!
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How can you use AI today to work smarter during yield season?
Letβs break it down. π§΅π
11.02.2025 22:18 β π 0 π 0 π¬ 1 π 0
Episode 44: Using Short GIFs To Win Back Students
Sean Whitten, Senior Director of Enrollment Services at Southern Methodist University, is redefining how admission counselors handle one of the toughest parts of their job: letting go of students who ...
I get to meet people I admire & chat about creativity, empathy, and keeping work funβ thank you to @kibilds.bsky.social for hosting me on @enrollify.bsky.social Talking Tactics ποΈ
Episode is LIVE: βUsing Short GIFs To Win Back Studentsβ πβ www.enrollify.org/episodes/epi...
β¬οΈ GIF in question below
04.02.2025 14:26 β π 2 π 2 π¬ 1 π 0
Get 27% Your Engage Summit Registration until Feb 1!
AI is shaking up higher ed. Are you making it work for you or just watching and waiting?
At the Engage Summit, we skip the hype and get straight to real AI use-cases for enrollment, engagement, and student success.
π 27% off until Feb 1 β donβt wait: engage.element451.com/register
29.01.2025 21:21 β π 2 π 1 π¬ 0 π 0
Ep. 23: Creating an Admissions-Focused Website at the University of Idaho
In this episode of Breaking Silos, host Shane Baglini sits down with Adam Stoltz, Director of Enrollment Marketing at the University of Idaho.
Building an admissions-focused website requires a shift in institutional culture. It requires stakeholders to lean into the idea that our websites exist to serve prospective students and answer their questions above all else.
@enrollify.bsky.social
www.enrollify.org/episodes/ep-...
22.01.2025 13:32 β π 3 π 1 π¬ 2 π 0
I had a great conversation with @carriehphillips.bsky.social about navigating uncertainty in higher ed leadership on the @enrollify.bsky.social network. We explored resilience, relationships, and making tough decisions.
www.enrollify.org/episodes/sco...
#emchat #highered #hemktg
16.01.2025 17:50 β π 1 π 1 π¬ 2 π 0
YouTube video by Enrollify
Ethan Rule on Navigating Uncertainty [Lessons in Leadership]
People come first.
Goals and plans shift, but your team remains constant. Support and listen to themβvalidate their emotions, foster connection, and move forward together.
πΉ youtu.be/q-LqCmY7mI4?...
16.01.2025 18:15 β π 0 π 0 π¬ 0 π 0
YouTube video by Enrollify
Maria Kuntz on Navigating Uncertainty [Lessons in Leadership]
Lead with empathy and focus.
Acknowledge your teamβs anxiety, then refocus on priorities. Model positivity and assume good intentβyour steady mindset keeps the team moving forward.
πΉ youtu.be/gvsvGcMTM7I?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Thom Chesney on Navigating Uncertainty [Lessons in Leadership]
βWhose voice is missing?β
Inclusive leadership thrives in uncertainty. Always ask whoβs not in the room. Transparency and collaboration build trust and long-term success.
πΉ youtu.be/UCp1VkIkDr0?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Melissa Richards on Navigating Uncertainty [Lessons in Leadership]
Donβt solve symptoms, solve the root problem.
In ambiguity, define the real issue before acting. Involve diverse voices, focus on outcomes, and adapt as needed. Progress beats perfection.
πΉ youtu.be/BrfyKWxL2rg?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Joel Goodman on Navigating Uncertainty [Lessons in Leadership]
Kindness is a leaderβs greatest tool in uncertainty.
Uncertainty can isolate, but empathy connects. Stay approachable, listen more, and motivate often. Positivity turns chaos into unity.
πΉ youtu.be/FHcpaDpl-I4?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Ryan Morabito on Navigating Uncertainty [Lessons in Leadership]
Be stubborn on strategy, flexible on tactics.
Hold tight to your mission, but adapt your execution. Change is inevitable, and embracing it fosters resilience and innovation.
πΉ youtu.be/A-8avY3CYRY?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Jen Brock on Navigating Uncertainty [Lessons in Leadership]
Focus on the moment in front of you.
Acknowledge your teamβs fears, but focus on the moment in front of you. Lean into ambiguity as a chance to grow. Discomfort sparks progress.
πΉ youtu.be/AFZAht5Jaxc?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
YouTube video by Enrollify
Scott Cline on Navigating Uncertainty [Lessons in Leadership]
Decisiveness matters.
Even without all the answers, act quickly and explain your βwhy.β Decisive leadership builds trust and keeps momentum. Clarity beats perfection every time.
πΉ youtu.be/3cbybf7zJX4?...
16.01.2025 18:15 β π 0 π 0 π¬ 1 π 0
Many people talk about leadership, but few lead effectively.
π§΅ Here's how:
16.01.2025 18:15 β π 2 π 1 π¬ 1 π 1
Hereβs what excites us most: Higher ed has the opportunity to shape AI use not just for ourselves, but for the future of education.
We can set the standard for ethical, student-first innovation.
15.01.2025 14:17 β π 0 π 0 π¬ 1 π 0
So, how do we lead in ethical AI adoption?
1οΈβ£ Set Policies: Create guidelines prioritizing transparency, fairness, and trust.
2οΈβ£ Foster Collaboration: Work with others to tackle AIβs potential and ethical risks.
3οΈβ£ Partner Strategically: Work with tech leaders to align AI with higher ed values.
15.01.2025 14:17 β π 0 π 0 π¬ 1 π 0
But hereβs where we need to tread carefully:
π Bias: Algorithms trained on flawed data can reinforce inequities.
π Automation overload: Overuse AI, and students might feel disconnected.
π Privacy: Are we crystal clear about how we use student data?
Trust starts with transparency.
15.01.2025 14:17 β π 0 π 0 π¬ 1 π 0
The good news? AI has enormous potential when used thoughtfully:
π Personalization: Target students with relevant, timely messages.
π Accessibility: Make materials easier to navigate and understand.
π Efficiency: Free up staff to focus on the human connections that matter.
15.01.2025 14:17 β π 0 π 0 π¬ 1 π 0
User Experience Professor at NYU & USC
LGBTQIA+ | #standwithukraine since 2014πΊπ¦
Skier/foodie/sci-fi nerd
RayLutzky.com
πΊπΈπ³οΈβππβ·οΈπβ‘οΈπ
International Award-Winning π| Higher Ed Marketing and Comms Professional π | Conference Keynote, Chair & Host around the world π | Consultant π€ | Storyteller π | Irishman βοΈ | Based in KSA at KAUST πΈπ¦
Working mom in the Boson area trying to survive a middle schooler, slow down the aging process, and take life one day at a time.
CCO and advisor at the intersection of social media, advocacy, and community.
Promoting Leadership for Good in everything I do.
Carrying on about higher education, marketing, and leadershipβ all with a splash of pink.
Award-Winning Higher Ed Marketer | Asst VP for Enrollment and Marketing | Host, The Application Podcast | Publisher, The Higher Ed Marketer's Digest | Albany Business Review 40 Under 40 | Marketing Prof | Speaker
Allisonturcio.com
Life moves fast, live slow.
Founder & CEO @ Kanahoma. Helping colleges and universities grow.
Higher ed brand strategist, probably procrastinating right now. I ask too many questions, overthink everything, and embrace the chaos of being humanβ¨
Wife | mom | neurodivergent | mental health advocate | wannabe marine biologist |
#HigherEdMarketing lifer. Currently AVP, Partnerships at SimpsonScarborough. Previously Campus Sonar and Volt. You probably heard I love donuts.
#HigherEd Comms & Marketing | Storyteller | Expat Texan | Previous: TrinityU, LehighU π: UTSA, UIW
Storyteller, travel enthusiast, foodie, S.I.N.K. aunt, cat mom. Human being who cares about other human beings.
Higher ed social/digital pro. Recovering journalist. Beverage goblin.
Helping higher education and philanthropic leaders build stronger teams, brands, campaignsβand results. Sharing insights here and LinkedIn. Deeper dives in my newsletter.
π MarComm & Advancement Aligner | π‘ Consultant | π€ Podcaster | ποΈSpeaker
Writer. Encourager. Seeker. Higher education strategic communicator. Driven to live on purpose.
AI-powered CRM transforming how schools attract, engage, and support students. Personalization, automated processes, and better student journeys made simple.
Higher Ed lifer. MBA. SUNY New Paltz > Ithaca College > Colgate University > Consultant. Now VP Account Strategy at OHO, a digital marketing agency focusing on higher education and healthcare.
Marketing enthusiast, Siamese cat mom, dance lover, and bookworm. π©° πΈ π
You can catch me juggling my 3 jobs - Assistant Director at HTDA, Marketing Associate (@enrollify.bsky.social), and dance comp judge.