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Trusting News

@trustingnews.bsky.social

Empowering journalists to demonstrate credibility and earn trust day to day. Sign up at trustingnews.org/newsletter.

885 Followers  |  134 Following  |  71 Posts  |  Joined: 13.11.2024  |  2.3762

Latest posts by trustingnews.bsky.social on Bluesky

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Elections - Trusting News When covering elections, it’s crucial journalists be seen as useful and fair. This Trust Kit walks you through how you can do this.

Prepping for elections next week? Here are 3 last-minute things you can still do.
1. Make sure basic information is really easy to find.
2. Check headlines for possibly polarizing words.
3. CLEARLY LABEL opinion and endorsements.

For more election tips, head to trustingnews.org/trustkits/el...

31.10.2025 16:37 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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AI Trust Kit helps newsrooms win back skeptical readers - Editor and Publisher Trust in journalism is at a historic low β€” and fewer than a third of Americans say they trust artificial intelligence. That’s why nonprofit Trusting News has released a new AI Trust Kit, a hands-on gu...

Nonprofit @trustingnews.bsky.social offers guidance on ethical AI use, disclosure policies and community engagement to strengthen public confidence. Trusting News was incubated as a project at RJI in 2016. Via Editor & Publisher. www.editorandpublisher.com/stories/ai-t...

30.10.2025 19:03 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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The Creator Journalism Trust and Credibility Toolkit: A guide for funders TheΒ Creator Journalism Trust and Credibility Toolkit helps local news funders engage in partnerships with credible creator journalists.

This guide was designed for funders by Project C and @trustingnews.bsky.social in collaboration with The Lenfest Institute with support from @knightfoundation.org. It provides ethical frameworks and hands-on tools you can use to identify and partner with local creator journalists.

28.10.2025 17:06 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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Fake news can be hard to spot. Let’s make it easier. - Trusting News Don't just publish quality news. Equip your community to tell your work apart from the bad actors.

What appeared to be a new local newsroom in Florida turned out to be a chain of AI-generated newsletters.

It's a good reminder that it can be legitimately hard for anyone in the public to tell what information is legit. trustingnews.org/fake-news-ca...

22.10.2025 19:56 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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What U.S. audiences want newsrooms to disclose about AI use Audiences want to know when journalists use artificial intelligence. Here's how news organizations can disclose their AI use.

News audiences want to know when journalists use artificial intelligence. Here's how news organizations can disclose their use of AI, with tips from @trustingnews.bsky.social.

journalistsresource.org/media/ai-use...

22.10.2025 14:27 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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Welcome! You are invited to join a meeting: Immigration reporting: From political scorecard to democratic principles. After registering, you will receive a confirmation email about joining the meeting... The default frame of immigration discussions is often a partisan one, with people deciding how they feel based on party identity, language shortcuts, or a scorecard of winners and losers. The same is ...

The default frame of immigration discussions is often a partisan one, yet so much of what’s at stake actually relates to core democratic principles.

How can journalists reflect this in their reporting? Join us for this upcoming workshop. ⬇️ us06web.zoom.us/meeting/regi...

20.10.2025 20:56 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Amazing, thanks for your work in this area, Patrick! So needed.

20.10.2025 20:39 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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We were Zoombombed. Here’s what you can learn from our experience. - Trusting News We're sharing some of our learnings publicly in hopes they help prevent this from occurring in other spaces meant for learning and collaboration

We're so deeply sorry that experience happened. In case you missed it: We wrote about what we learned and are changing about our approach to hosting meetings moving forward. trustingnews.org/we-were-zoom...

10.10.2025 01:49 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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Newsrooms: Apply to join two new paid Trusting News initiatives focused on educating the public about AI Trusting News is recruiting newsrooms for two research-backed opportunities to educate the public about AI

Apply now: We have *NEW* opportunities for newsrooms interested in helping their community learn about AI.
1. A cohort ($2,000) to experiment with sharing AI education resources
2. $5,000 grants to explore an idea to educate their community about AI

trustingnews.org/newsrooms-ap...

13.08.2025 14:23 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Trusting News: Website contractor position Trusting News seeks WordPress web + graphic designer (Contract/Retainer) Trusting News is hiring a web contractor on retainer to support ongoing website updates, improvements and occasional graphic de...

πŸ‘€ Trusting News is looking to hire a Wordpress developer + graphic designer on retainer ($100/hr).

Is this you?! Apply here by Aug. 8. docs.google.com/document/d/1...

04.08.2025 22:56 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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So, you're a journalist thinking about using AI. Will that destroy people's trust in your content?

We surveyed news consumers across the globe to better understand how comfortable they were with journalists using AI.

Here's a quick breakdown. ⬇️ For more: trustingnews.org/AI

04.08.2025 16:35 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

πŸ‘€ We're sharing some *brand new* research around AI in news this Thursday.

Join us to learn about what news consumers told us, and leave with strategies and examples! us06web.zoom.us/meeting/regi...

28.07.2025 20:00 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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What does new research show about what news consumers want to know about journalists' use of AI? Join us July 31 to learn more. us06web.zoom.us/meeting/regi...

24.07.2025 17:21 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Recursos en EspaΓ±ol

Nos complace ofrecer algunos de nuestros kits de confianza mΓ‘s populares para periodistas en espaΓ±ol, gracias a una colaboraciΓ³n con @globalpress.bsky.social.

ConsΓΊltalos en nuestra nueva pΓ‘gina de Recursos en EspaΓ±ol donde encontrarΓ‘s otros recursos en espaΓ±ol.
trustingnews.org/recursos-en-...

16.07.2025 15:20 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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We’re excited to offer some of our most popular Trust Kits for journalists in Spanish, thanks to a partnership with @globalpress.bsky.social.

Check them out on our new resources page, where you’ll find other resources in Spanish. trustingnews.org/recursos-en-...

16.07.2025 15:20 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 1
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Welcome! You are invited to join a meeting: Build Trust with Your Audience: Mission Statements for Democracy and Civic Life Coverage. After registering, you will receive a confirmation email about joi... Join Trusting News for a free, one-hour interactive training on how to get on the record about the goals and values that guide your coverage of democracy, civic life, and public institutions. Whether...

A good mission statement can be your newsroom's secret weapon.

If you don't tell people why (and how) you report what you report, THEY WILL DECIDE FOR YOU. Let's fix that.

Join @trustingnews.bsky.social, Hearken, and SJN next Wednesday and we'll solve this together.

13.06.2025 15:38 β€” πŸ‘ 4    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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Welcome! You are invited to join a meeting: Workshop: How journalists can build trust by educating the public about AI. After registering, you will receive a confirmation email about joining the meeti... Recent research from Trusting News shows that 80% of the public wants to better understand artificial intelligence, and many of them would welcome that education from journalists. In this interactive...

The public wants to know more about AI -- and they want journalists to help teach them. But realistically what could that look like?

Join our upcoming workshop to join the conversation. Register here. us06web.zoom.us/meeting/regi...

11.06.2025 19:53 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Say clearly why specific coverage is relevant This weekly Trust Tips newsletter shares quick, actionable tips for how journalists can earn and sustain trust. Subscribe to get it in your inbox at trustingnews.org/newsletter.

Here's why local higher education coverage matters. Our managing editor Colleen Murphy talked to @trustingnews.bsky.social about why we do the work that we do and how journalists can better explain their coverage to their communities. trustingnews.org/journalists-...

10.06.2025 20:26 β€” πŸ‘ 4    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0
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Journalists, collaborate to better understand your community This weekly Trust Tips newsletter shares quick, actionable tips for how journalists can earn and sustain trust. Subscribe to get it in your inbox at trustingnews.org/newsletter.

We know listening helps build trust and makes journalists' work more relevant. That impact could be even greater if you teamed up with others in your area.

In this week's Trust Tips newsletter, we explore practically what that could look like.
bit.ly/3Hejwad

27.05.2025 20:14 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Trust Kit: Earn Trust with Sources | Trusting News Explain to your sources why they should agree to work with you.

Check out these examples and more in our Sourcing Trust Kit, which is a step-by-step guide for how journalists can earn trust with sources. trustingnews.org/trustkits/so...

23.05.2025 21:00 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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@outliermedia.org created a similar guide explaining what people should expect when talking to a reporter. They cover some basic terms, like what on background and off the record mean. It also walks people through what to expect after the interview is done. www.instagram.com/p/DE0SeiVJBm...

23.05.2025 21:00 β€” πŸ‘ 6    πŸ” 3    πŸ’¬ 1    πŸ“Œ 0
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@mlk50.com created a resource for everyday people on things they should know BEFORE talking to a journalist. It includes information on how they can have agency and set the terms of the interview, as well as preps them for what to expect. mlk50.com/wp-content/u...

23.05.2025 21:00 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 1    πŸ“Œ 0

Many people are wary of talking to journalists, especially right now. So how can reporters establish credibility while also making the process feel less risky for everyday people?

Here are two great examples. ⬇️

23.05.2025 21:00 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 1    πŸ“Œ 0
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Training | Sunlight Research Join Sunlight Research Center for in-depth investigative reporting workshops designed to help journalists build their reporting skillsets.

Join Sunlight and Joy Mayer of @trustingnews.bsky.social for a hands-on workshop on building stronger relationships between newsrooms and communities. What can you learn from this session? 🧡 www.sunlightresearch.net/research-tra...

13.05.2025 18:54 β€” πŸ‘ 3    πŸ” 3    πŸ’¬ 1    πŸ“Œ 0
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Can't wait for this conversation with @mayerjoy.bsky.social of @trustingnews.bsky.social, @lizkellynelson.com of Project C, Jai Smith of Lehigh Daily, & @christopherwink.bsky.social of Technical.ly on how news orgs can adapt to meet changing audience behaviors 🀳

19.05.2025 18:17 β€” πŸ‘ 5    πŸ” 2    πŸ’¬ 1    πŸ“Œ 1
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Rethink some word choices to be moreΒ hearable This weekly Trust Tips newsletter shares quick, actionable tips for how journalists can earn and sustain trust. Subscribe to get it in your inbox at trustingnews.org/newsletter.

The words we use as journalists matter a lotβ€”even the basic ones.

So, what words and phrases should journalists be mindful of? We wrote about some in this week's Trust Tips newsletter. trustingnews.org/rethink-some...

21.05.2025 19:51 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Welcome! You are invited to join a meeting: How freelance journalists can earn trust and demonstrate credibility . After registering, you will receive a confirmation email about joining the meeting. The public’s distrust in news impacts all journalists, whether you're part of a newsroom staff or reporting independently. And freelancers can sometimes face skepticism about their credibility above a...

🚨Calling all solo journalists🚨 Are you a journalist who freelances or works on your own?

We're hosting a training Thursday in collaboration with the SPJ Freelance Community covering how freelance journalists can earn trust.

3-4 p.m. ET. Register here. ⬇️ us06web.zoom.us/meeting/regi...

28.04.2025 19:17 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Immigration rumors spreading in your community? Rather than ignoring misinformation, address it head-on and establish yourself as a go-to place for credible info.

In this week's Trust Tips, we share how you can (with examples from @documentedny.bsky.social + @kqednews.kqed.org). ⬇️
bit.ly/3Gzdel9

22.04.2025 19:03 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Yes ++. That's great, we would love to hear feedback from student journalists if they use it!

16.04.2025 19:35 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Journalists usually ask "What did I miss?" at the end of interviews.

But what if you started interviews with the question: "What are you afraid I might get wrong?"
trustingnews.org/ask-sources-...

15.04.2025 18:34 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 1    πŸ“Œ 1

@trustingnews is following 19 prominent accounts