@dsior.bsky.social
Communication Science Student & Research Assistant @univie.ac.at | @compcommlab.bsky.social
Not looking good for their training data...
18.09.2025 14:52 — 👍 1 🔁 0 💬 0 📌 0
Kolleg:innen bitten um Teilnahme:
"Hören Sie gerne Hörbücher? Für eine Studie der Universität Wien interessiert uns, wie Sie die Stimmen von verschiedenen Sprecher:innen beurteilen. Die Umfrage dauert 10 Minuten und ist anonym." 📖🎙️🎧
Hier geht's zur Umfrage 👇
A key axiom in media effects research is that effects are nuanced, varied, and indirect. Although this is true ontologically, asking for ever-more ’nuanced’ analyses of media effects is problematic epistemologically as it stands in the way of more insightful, falsifiable, and robust theorizing. For this reason, we advocate a shift in research priorities and propose four guidelines for future research: 1. Value description; 2. Prioritize regularities; 3. Formalize models; 4. Unify theories. A collective effort along these lines will allow for better cumulative theorizing and, in turn, a stronger understanding and explanation of media effects.
New Preprint: "A Simple Future For Media Effects"
@lennertcoenen.bsky.social, @yesuncomm.bsky.social, & I critically discuss our field's current emphasis on complexity.
Instead, we argue to value description, prioritize regularities, formalize models, and unify theories.
osf.io/preprints/os...
For people in Vienna 🇦🇹
I will give a talk at @renner-institut.at on 11 June. 🚨
