@dereklwalker.bsky.social
Anyone who is or has been in a relationship can tell you how illogical and unpredictable people are.
Something as simple as "what do you want to eat" can turn into a situation quick, fast and in a hurry.
I get that this makes no sense but we are talking about human beings.
It always surprises me when people post on "social media," but do not interact with comments to their post. What part of social do they not get?
I respect that a person has taken the time to comment, even when we disagree.
To those people who can sleep past 8:00am, I hate you.๐๐คฃ
09.11.2025 15:23 โ ๐ 4 ๐ 1 ๐ฌ 0 ๐ 0
Yeah, I am running on pure caffeine today.
My CreateAthon team had the Midlands Fatherhood Coalition as a client. These 8 young ladies kicked much butt.
110 students working over a 24 hour to produce work for 10 non-profits! All teams did amazing work.
Oh, thank you so very much! It does matter, a lot.
It is great that you are not with me 100%. Hey, I'm not with myself all the time. I speak my mind and some of the things we in advertising whisper to each other.
Why be on social media and not say something worth saying.
3:00am and I had to give my team a 20 minute nap. I am shocked that I am still okay.
The ride home is going to be interesting.
I am starting today off grateful but somewhere around hour 16 or 17, I might need a hug!
We are locking in 110 University of South Carolina students for the Createathon beginning at 1:00pm Friday and ending after 4:00pm Saturday!
I'm too old for this!
sc.edu/study/colleg...
Doing cool things is not the same as doing good advertising.
Yes, advertising has to be interesting, but there has to be a message connected to that interesting.
The more 'advertising professionals' share their examples of 'great' AI executions, the more I realize that the call is coming from inside the house.
Some of us have no copulating clue what makes creative strong or good.
Great advertising has a thought behind it - a concept.
Pot stirring powers activated!๐
www.linkedin.com/pulse/dei-ne...
Thank you Cuba for doing what so many lack the courage to do.
www.facebook.com/reel/8567939...
I saw the sun come up this morning.
18 hours and 26 minutes later, the brisket is done.
I went lighter on the bark because the person requesting it is in chemo.
It still looks and smells amazing.
It is resting before I cut it, and after I deliver it so will I.
I don't eat brisket. This is for a friend's wife who is going through chemo, and she really loves brisket. I'm going to give them a portion, and then the rest to a couple of families I know are struggling.
I may throw a steak on thee smoker for me or make spaghetti. Or maybe chili.
Seasoned and on the smoker.
31.10.2025 19:54 โ ๐ 1 ๐ 0 ๐ฌ 1 ๐ 0
I am so thankful for where I am today.
I get to light the grill in a few minutes to smoke a brisket!
Isn't it lovely - 15.58 pounds of deliciousness waiting to happen.
We need a divorce.
It's clear we've grown apart.
Instead of tearing industry apart or watering it down - let's call it quits. No hard feelings.
Advertising is enough for some of us. We enjoy making ads.
All we ask is that we get to keep the creatives๐.
There is still a need for advertising, real advertising.
The latest definition of advertising is: the action of calling something to the attention of the public especially by paid announcements.
And that's not enough for so many. I get it. But for some it is all they need.
Too many in charge don't give a copulation about a doing good to great advertising.
Holding companies are made to create profit, not ads.
Our industry organizations don't crap.
Our trade pubs ain't got time for advertising.
All of this is cool. Just call it something else.
It may be time to rename the advertising industry.
Copulate the idea that the industry has evolved. Our current state is not advertising, it is something vastly different, and that is okay.
Just stop calling it advertising.
What we produce now is profit, not advertising.
Whether the DDB name continues to exist doesn't really matter if the places that use it aren't doing the quality of advertising that built its reputation.
We care more about the name on the door than the quality of advertising coming out of the offices.
"Let me tell you when I might demand you take my name off the door. That will be the day when you spend more time trying to money, and less time trying to make advertising - our kind of advertising..." - Leo Burnett
Advertising may be due a name change.
www.youtube.com/watch?v=jpfo...
I deserve points for what I don't say aloud.
"I can't believe you write with a pencil," he said to me.
In response, I thought, "I can't believe you use tech with a grammar program and AI, and still your writing sucketh."
I thought it, but didn't say it.
Where's my cookie?
"Back in the 9th grade, I asked a girl to the school dance. She turned me down, so I never asked another girl out."
Yeah, it sounds as silly as it is.
So does a person saying they tried some form of advertising once and it didn't work, so they don't advertise.
Yet here we are.
Stop seeing what is in front of you.
You want to be a creative? Learn to be able to see the possibilities in the concept before you.
Being a creative requires using your imagination to see what can be, not what is.
Some of us are too grown up, we've forgotten how to imagine.
Stop thinking of ways something will not work, and consider for a moment what if it does work.
If that possibility doesn't excite you then maybe the advertising concept is not that good.
It takes no talent to kill a concept. It requires true talent to see a concept's potential.
The other photo was the early stages of beef stew. I like to let it cook down so that the flavors get more intense. Here is the "after" photo - an entirely different taste.
26.10.2025 19:20 โ ๐ 2 ๐ 0 ๐ฌ 0 ๐ 0
It is a beef stew, mashed potatoes and green peas kind of Sunday dinner.
Then I decided to experiment with my mom's jumbo raisin cookie recipe by adding rum to the raisins. Not sure I added enough.
This may require more testing.
Award shows should not "have to" award a gold, black or platinum award every year. But they're afraid that if they don't, people will stop entering.
Follow the money.
Great adv. is more than possible. Hell, every now and then a piece of great work slips past.
That doesn't make it the norm.
Most people can't even name a Super Bowl spot from last year, not a great one, just a spot.
Ask them to name a great ad and smoke comes from their ears.
If you eat enough fast food burgers, over time you'll come to accept them as great. They aren't. Their good or okay but seldom great.
You accept it because you're comparing weak burgers to weak burgers.
Advertising is the same - so much weak is being cooked and consumed.
