I told myself Iโd never get a ring light.
Then I got two.
The lighting is great. The shame is manageable.
Also: video is less awful than I expected.
This is the slippery slope, isnโt it?
@jessicamalnik.bsky.social
Messaging systems + sharp copy for founders and lean marketing teams. Building tools and media for remote-first operators doing it differently. Public speaker.
I told myself Iโd never get a ring light.
Then I got two.
The lighting is great. The shame is manageable.
Also: video is less awful than I expected.
This is the slippery slope, isnโt it?
This bop has no right to go this hard.
I donโt speak Icelandic. Iโve never even been to Iceland.
And yet if they needed me to row a boat for the homeland, I would simply start paddling.
www.youtube.com/watch?v=LZE1...
High praise!
This was fun -- more about writing and less about companies.
Ever read something that made you rethink how you think?
Thatโs what @asmartbear.com writing does.
This podcast convo breaks down how and why it matters.
๐ง Listen here: theremoteworktribe.com/2025/04/17/t...
One of my favorite conversations I've ever had.
What if your messaging isnโt wrong? Just untested.
I havenโt stopped thinking about this clip since we recorded it.
Full podcast episode drops Thursday. (h/t @asmartbear.com )
Is AI quietly killing micro-SaaS?
Why pay $20/month for a tool that almost works when you can build your own custom one that fits perfectly?
I talked with @leenyburger.bsky.social about this shift and a lot more on the pod.
Full convo: www.theremoteworktribe.com/2025/04/03/t...
The irony of being forced to wait 30-60 mins in my running car to get an emissions test to renew car registration is not lost on me.
05.04.2025 17:48 โ ๐ 2 ๐ 0 ๐ฌ 0 ๐ 0Not sure who needs to hear this, but you donโt need another AI prompt template or a $49 prompting course.
You just need to start using AI more and then ask it how to refine your prompts.
Itโll tell you. If youโre paying attention and putting in the reps.
I wonder who looked at regular drowning and said, but what if it was darker, tighter, and spicier? And thatโs how cave diving exists.
30.03.2025 00:25 โ ๐ 0 ๐ 0 ๐ฌ 0 ๐ 0๐ฏ
28.03.2025 17:05 โ ๐ 2 ๐ 0 ๐ฌ 0 ๐ 0lol ๐คฃ
28.03.2025 17:04 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0Fast food financing. What could possibly go wrong? www.cnbc.com/amp/2025/03/...
21.03.2025 03:15 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0Brand mentions- the new backlinks?
19.03.2025 00:07 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0I think there are more companies that integrate it thoughtfully (sadly not the majority) but Zapier does it better than most
19.03.2025 00:05 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0The biggest marketing mistake? Waiting.
A year ago, some were tweaking their positioning. A year later? Same spot.
The best founders test, publish & refine. Stacking bricks while everyone else is still sketching blueprints.
Just sent a newsletter on this.
newsletter.theremoteworktribe.com
I don't like hurting your feelings but also your boss was onto something.
11.03.2025 00:09 โ ๐ 1 ๐ 0 ๐ฌ 1 ๐ 0Strong main character vibes
11.03.2025 00:08 โ ๐ 0 ๐ 0 ๐ฌ 0 ๐ 0What if sales, marketing and customer success were the real moats all along?
11.03.2025 00:06 โ ๐ 0 ๐ 0 ๐ฌ 1 ๐ 0Mostly building my own so it can be truly custom to my use case.
06.03.2025 00:47 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0Just a random observation: Arguing about politics in a LinkedIn comment section feels like the definition of high risk, low reward, and a nonzero chance of an awkward 8 am chat with HR.
04.03.2025 23:45 โ ๐ 3 ๐ 0 ๐ฌ 0 ๐ 0๐
04.03.2025 23:34 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0More autonomy and being able to build/ship stuff a lot faster.
From building prototypes that I can market to pulling/scraping data for campaigns & (just now) starting to experiment with AI agents.
Things that would take me months to learn (or have to hire out), I can now do in hours or days.
Congrats!
04.03.2025 23:26 โ ๐ 1 ๐ 0 ๐ฌ 1 ๐ 0As a tech savvy marketer, I like this new AI landscape too.
04.03.2025 23:25 โ ๐ 1 ๐ 0 ๐ฌ 1 ๐ 0If only I had infinite time and bandwidth
03.03.2025 15:31 โ ๐ 1 ๐ 0 ๐ฌ 0 ๐ 0Does continuing to push off the book I want to finish writing and the YouTube channel I want to start count?
I suspect both would benefit my business, but I know I don't have the time to devote to either right now.
Dear founder, whenโs the last time you did a real customer interview?
You know you should be doing them. But when you try, it feels like a waste of time.
So, I talked with @mjwhansen.com on my podcast and dug into the real mechanics of great customer interviews.
New episode drops Thursday.
If your AI partner says We need to talk, do you check the chat logs or the error notes?
This podcast episode is absolutely unhinged.
pca.st/episode/2e9b...
Totally makes sense. I also learn a lot from other brands but I am hesitant to be an armchair QB about what they might do differently unless I was the one creating the strategy.
But I also do build up posts quite a bit like this one.
www.linkedin.com/posts/jessic...
Very interesting.
This sort of ties into my views about teardowns and why I donโt like doing them.