Neele Eilers

Über 80 % junger Menschen unter 30 unterstützen mehr Investitionen in Bildung, Infrastruktur & Klima. Auch neue #Schulden für Zukunftsinvestitionen finden breite Zustimmung – generationenübergreifend. Das zeigt unsere aktuelle Studie von @dpart.bsky.social: www.dpart.org/de/publicati...

„Ein Großteil der jungen Menschen hat gesellschaftliche Zukunftsängste“ Welche Themen interessiert die Gen Z bei der Bundestagswahl? Wie wird sie von den Parteien umworben – und wie könnte es noch besser gehen? Das haben wir die Politikwissenschaftlerin Neele Eilers gefra...

Vor der #Bundestagswahl2025 wird viel über "die jungen Menschen"und ihre politischen Präferenzen spekuliert. Welche Themen interessiert die #GenZ wirklich? Und wie erreichen Parteien sie? Darüber habe ich mit @aesswein.bsky.social für den fluter der @bpb.de gesprochen! www.fluter.de/wahlen-wo-st...

How do economic instability, societal disillusionment, and fears about the future fuel anti-democratic forces in the EU? And how can we counter the normalisation of far-right narratives? Our new #PolicyBrief co-authored with @tobiasspoeri.bsky.social provides key insights of our research 👇

Given the upcoming elections in Germany, a very topical collaborative study on how democratic parties can reach and engage with young people better through social media without leaving the space to the far right. If you're interested, check out the event recap and our study below!

The last professional trip of 2024 took me to Berlin for two political briefings at the German Foreign Office and the Chancellery on a historic day when Olaf Scholz was expected to lose the vote of confidence in the Bundestag.

6/ Want to learn more about what worked in engaging young voters on social media—and what democratic parties can improve?

📖 Check out the full study "From Posts to Polls" here: www.dpart.org/en/publicati...

🚨 New Study Alert: "From Posts to Polls" 🚨
How can democratic parties better engage young people politically, both online and offline?

5 key takeaways from our chapter in the collaborative study by FEPS Europe with @fesonline.bsky.social, @democracyreporting.bsky.social 🧵

From posts to polls - Foundation for European Progressive Studies Understanding youth engagement in the 2024 European elections

You find the full study here: feps-europe.eu/publication/...

Thank you FEPS and @mdressler.bsky.social, @fesonline.bsky.social and @michaeljennewein.bsky.social and @democracyreporting.bsky.social for the great collaboration!

💡 These lessons apply both online and offline!

3️⃣ Provide a hopeful vision for the future:
- Many young people across the EU feel pessimistic about the future, fearing declines in living standards.
- Democratic parties must move beyond defending the status quo and create inspiring narratives and actionable visions for a better future.

2️⃣ Offer concrete solutions, especially on economic and social policies:
-Address key concerns of young people around economic inequality, retirement systems, healthcare, and climate change.
-Policies need to deliver tangible improvements in young people’s daily lives, especially at the local level.

1️⃣ Be genuinely interested in and engage with young people:
-Young people are as diverse as the general population, with varied aspirations and interests.
- They are socially and politically engaged—take their opinions seriously and make politics more relevant to their lives.

How did political parties targeted young voters on social media during the 2024 European Election campaigns?What strategies worked? What didn't? From the discussion, today three key takeaways stood out to me:

Democratic parties need to get better at engaging with young people—not only on social media, but everywhere! If not, they risk leaving the space to the far-right.
New study "From Posts to Polls" launched today @FEPS_Europe in Brussels! Some key takeaways 👇