Cynthia Trevino

Here’s I see over and over:

✨ One thoughtful post can ripple months later
✨ One story can quietly sit with someone until they’re ready
✨ One article can earn you trust before a single conversation

That’s why I believe in long-form content—not as a traffic strategy, but as a connection strategy.

If ‘just go live more’ feels like nails on a chalkboard…”
You’re in the right place.

We don’t need more content. We need more calm. Structure brings that.

3 Proven Strategies: Design a Content Roadmap to Call in Your Dream Clients Why traditional content advice fails (and what to do instead) Have you ever heard a marketing guru say, “Just pull out your content roadmap and batch create”? It sounds so simple... Block out a couple

If content feels like a massive chore, you’re not doing it wrong.

You’re probably missing the structure that makes it feel manageable.

This post is all about giving you that structure—with a whole lot of breathing room.

shemarketsmentor.com/content-road...

I know, right?! It's Madame Secretary + West Wing for today!

Ooh, check out The Diplomat! (West Wing on steroids. Plus bonus, Alison Janney.

Your dream clients don’t need more “tips & tricks.” They need you to show up as the expert you are. 💙

So unfair!

"Nice try Mom! I'm not having it."

Say it isn't so!

Photo of Shih Tzu, from his neck up, looking sweetly into the camera.

Bentley says hello. He's my positive-feedback office mate, champion napper, and refuses to sleep past 6:15 AM. No matter which time zone our legislators have inflicted on us. 😇 Do share a pic of your office mates!

Hey Bluesky! If you loved the Beatles, used corded phones, and learned to drive on a stick shift, I’m the strategist to help you (or a woman over 50 that you may know) craft a simple content roadmap. So you can be inspired by working with all your new clients.

Such a good question...

Exactly, how about after wine?

Thanks for sharing this Christina!