@catnipcomms.bsky.social
We're a purpose-driven communications agency. We help non-profits and NGOs amplify missions, engage audiences, and drive impact with powerful digital content. Learn more about us: https://linktr.ee/catnipcomms
In her latest article, Emma Bracegirdle (founder of thesaltways.bsky.social), argues the rise of AI-generated imagery used by charities can reinforce racial, social and cultural prejudice while also damaging trust with the public.
04.12.2025 15:11 — 👍 0 🔁 0 💬 0 📌 0
Check out our breakdown and takeaways from Zohran Mamdani’s social media political campaign and how it helped him secure his electoral win.
If you’re building a movement, nonprofit, or campaign, this breakdown is for you.
In our #HumansBehindTheHandles chat with Lauren Plüss - Marketing & Digital Comms Strategist, she reminded us that a quiet post can still land deeply with someone who needed it, especially when it’s about things like mental health and looking after yourself. 💛
20.11.2025 17:13 — 👍 0 🔁 0 💬 0 📌 0Unfortunately we do love:
→ showing my friends how to post aesthetic IG stories
→ saving 500 trending audios I'm never going to use
→ my cat appearing on zoom calls
→ clients telling me they "love my work"
→ fun and creative brand guidelines
→ convincing myself "doomscrolling" is research for work
Instagram finally made reposting easy. 🙌
No third party apps, no screen shots, and the best bit? Full credit to the OG creator.
Our new blog explores how to use the feature with purpose - to amplify partners and keep feeds collaborative.
🔗 www.catnipcomms.com/blog/reposts...
After analysing 2 million posts from 100,000+ Instagram accounts, Buffer shares that the more you post on Instagram, the better your content performs! 👀📊
Want to learn more? Read Buffer’s recommendations: https://buffer.com/resources/how-often-to-post-on-instagram/
🪄 This is your sign to consider adding YouTube Shorts to your content strategy!
Likelihood is you already have 9:16 shaped content from your TikToks or Instagram Reels. Start uploading them to YouTube and test out the swanky tools the platform has to offer!
A great guide here on designing with accessibility in mind! ⬇️
30.05.2025 09:03 — 👍 1 🔁 0 💬 0 📌 0A very interesting analysis on how, if and why charities have converted over to Bluesky. 👇
27.05.2025 16:00 — 👍 0 🔁 0 💬 0 📌 0
🆕 Our very own Social Media Strategist, Abby, recently attended Digitaloft’s Digital PR Summit!
From AI’s growing impact on search to why “brand is king”, Abby shares her main takeaways from the event in our latest blog.
Do you work in comms? This one's for you: www.catnipcomms.com/blog/digital...
When AI-generated action figures took over social media, we hit pause before joining in.
Sometimes a moment’s thought about strategic value makes all the difference, especially for causes trying to build lasting engagement.
Read our thoughts: www.catnipcomms.com/blog/the-ai-...
#AI #SocialMedia
You want to be helpful. Responsive. “On it.” But being always on is quietly exhausting - and it’s not sustainable. You’re allowed to: ⏸️ Let a message sit for a while before reading it or responding to it. ⏸️ Finish the thing you’re doing first. Prioritise as you go. ⏸️ Say, “I’ll get back to you this afternoon / tomorrow / next week.”
😮💨 Not every message needs an instant reply. You’re allowed to pause. To finish what you’re doing. To not be “on it” every second of the day.
Slower replies can make space for better thinking and less stress.
Take a little breathing room today. 💛
#StressAwarenessMonth
Stress Awareness Month You don’t have to scare people into action or be the driver of their anxiety. Not a nice position to be in. Instead of: ❌ “Act now!” ❌ “Don’t miss out!” ❌ “Time is running out!” Try: ✅ “We’re here when you’re ready.” ✅ “Support us in the way that works for you.” ✅ “This might help – take a look.”
✍️ Comms can be powerful without being pushy. And if your audience already feels overwhelmed - with life, money, work, the news - pressure-heavy language can make things worse.
Calm copy still converts, and it builds trust, which is what matters long-term. 💛
#StressAwarenessMonth
Image of a lit candle and plant on a wooden shelf. The text Stress Awareness Month and The 3C rule precede these tips: Clear - Say what you mean, simply. Skip any jargon and ambiguity. Ask the actual question - short as possible. Concise – Cut the fluff. People don’t need to read 12 paragraphs. A shorter email is often a more thoughtful one. Considerate – Add warmth, even in a rush. A quick “no rush” or “happy Friday!” might sound small — but it makes your message more human.
Confusing emails don’t just waste time - they are sneaky little stress-creators.
One of our favourite tricks to take the tension out of your inbox is The 3C Rule. Clearer communication = less stress all round.
#StressAwarenessMonth
The following advice is given in white text on a purple background: Email with less chaos. Good comms reduces stress on both sides of the screen. Write the first draft badly. Perfectionism is exhausting. First drafts are meant to be messy. Say “can this wait?” You don’t need to be available immediately, all the time. Not everything is urgent. Use a template. Rewriting from scratch every time = stress. Blank pages are scary. Reuse what works. Step away from your inbox. 10 mins of fresh air > 30 mins of scattered replying or paralysis.
This #StressAwarenessMonth, we're sharing tips to help reduce pressure and breathe a bit easier so we can do good without burning out.
If you’re overwhelmed right now, start here:
⭐ Write the first draft badly.
⭐ Take 10 minutes outside.
⭐ Use a template!
We're taking note ourselves. 💛
Illustration of a cartoon lady with dark hair, looking at a mobile phone with one eye squinting. Surrounding her head are different emojis, hearts, thumbs, angry faces, camera, location and sad faces.
The rise of online nastiness isn't just a social media manager’s headache - it affects morale, purpose and how we all show up online.
Unpack what’s behind the current wave of internet snark — and how to keep your digital comms human, not hardened.
📖 www.catnipcomms.com/blog/navigat...
And this is why we do it! 😍
Thank you, @steffdesimone.bsky.social, the pleasure is ours too. 💛
Thanks so much for your kind words Steff, it's always a pleasure to work with you all! 💛😺
28.02.2025 14:56 — 👍 0 🔁 0 💬 0 📌 0
Navigating the twists and turns of the digital landscape can feel like reading a map upside down… in a storm… while being chased by a bear (aka the algorithm).
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
Would you “kill off” your mascot for social media engagement? Duolingo’s latest move has everyone wondering - is Duo Keyshauna Renee Lingo (RIP) really gone forever?! 👀 While it’s a bold strategy, it also holds some valuable lessons...
Take a look.👇
www.catnipcomms.com/blog/what-no...
The Catnip Comms team wishes you a very Merry Christmas and a Happy New Year! 🎄✨
As we head into 2025, we’re excited to see all the new opportunities the year will bring us and the ever-changing world of digital communications - especially with the growth of Bluesky. 😉
#SpotifyWrapped is BACK! That time of year when our feeds explode with colorful pie charts, top artists, and a very personal walk down musical memory lane.
But Spotify Wrapped isn’t just a fun way to reflect. It’s a marketing masterpiece.
Take a look at our 2024 Spotify Wrapped!
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
❓Interested in why we're here and why it felt time to leave X? Then do we have the blog for you, friend!
☕ Grab a cuppa, have a small break, (maybe pet a cat, dog, rabbit, bird...the list goes on!) and read this lil nugget: www.catnipcomms.com/blog/its-all...
A little bit about us... We're a purpose-driven social media and comms agency. We help non-profits and NGOs amplify missions, engage audiences, and drive impact with powerful digital content. 😍 So far we’re enjoying pictures of cats and Starter Packs! Any tips on getting the best out of Bluesky?
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Well hello, Bluesky! 👋 We’re excited to join a platform that’s building a positive space for safety and inclusivity rather than the other one where… well, you know. 🦋
We’re looking forward to connecting with everyone here, sharing what we’re up to at Catnip, and hearing all about you too.
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