Sébastien Simoncelli's Avatar

Sébastien Simoncelli

@ssimoncellimwtc.bsky.social

I’m social media coach, trainer and ghostwriter for life sciences founders.

143 Followers  |  275 Following  |  685 Posts  |  Joined: 22.09.2024  |  2.0637

Latest posts by ssimoncellimwtc.bsky.social on Bluesky

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Founder’s Checklist: 5 Things to Post This Month
Not sure what to post? Try this:
• Milestone update
• Personal lesson
• Industry take
• Team spotlight
• Science explainer
That’s your starter kit.

#FounderTips
#Biotech
#LifeSciences

22.08.2025 12:02 — 👍 2    🔁 0    💬 0    📌 0
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Bluesky Engagement & Science Communication
Less noise.
More curiosity.
That’s Bluesky.
Founders here can have real convos about science, policy, and innovation, without fighting the algorithm.

#ScienceComms
#Biotech
#Bluesky

22.08.2025 07:02 — 👍 1    🔁 0    💬 0    📌 0
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Breaking Down Regulatory Wins
IND clearance? Great.
But don’t just post the acronym.
Explain it: what happened, why it matters, and what’s next.
That’s how you pull people in.

#Biotech
#Regulatory
#ScienceComms

21.08.2025 12:02 — 👍 1    🔁 0    💬 0    📌 0
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Why Bluesky is Perfect for Life Sciences Thought Leadership?
Small platform = big chance.
On Bluesky, your insights aren’t buried.
Share industry takes, R&D lessons, and founder thoughts now.
Shape the convo early.

#Biotech
#LifeSciences
#ThoughtLeadership

21.08.2025 07:02 — 👍 1    🔁 0    💬 0    📌 0
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Funding News Isn’t Enough.
“We raised $10M” gets a like.
“We raised $10M to make treatments faster for patients” gets remembered.
Funding is a story.
Make people care.

#BiotechFunding
#Startups
#LifeSciences

20.08.2025 12:02 — 👍 1    🔁 0    💬 0    📌 0
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What Bluesky Teaches Founders About Trust?
Trust is built when you share wins and lessons.
Don’t just post polished updates.
Show the pivots, the struggles, the reality.
That’s what sticks here.

#FounderJourney
#Biotech
#Transparency

20.08.2025 07:02 — 👍 2    🔁 0    💬 0    📌 0
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Way to Make Complex Science Engaging
Try this:
❌ “85% efficacy in murine models.”
✅ “Strong results in mice bring us closer to patient trials.”
Clear beats clever.
Every time.

#ScienceComms
#BiotechStartups
#LifeSciences

19.08.2025 12:03 — 👍 1    🔁 0    💬 0    📌 0
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How to Share Clinical Milestones on Bluesky
“Phase 1 complete” is boring.
Tell a story: why it matters for patients, what’s next for your team, and why the field should care.
Milestones are stories, not bullet points.

#ClinicalTrials
#Biotech
#ScienceComms

19.08.2025 07:14 — 👍 1    🔁 0    💬 0    📌 0
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Bluesky vs LinkedIn: Where Should Founders Focus?
LinkedIn = reach & investors.
Bluesky = early adopters & authentic convos.
Smart founders play both.
Build trust here, visibility there.

#StartupStrategy
#BiotechFounders
#Bluesky

18.08.2025 12:02 — 👍 1    🔁 0    💬 0    📌 0
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Why Founders Struggle with Translating Science to Social Media?
Your research won’t reach people if it reads like a paper.
Strip out the jargon.
Clarity wins attention, not complexity.
On Bluesky, founders who simplify win.

#LifeSciences
#ScienceComms
#Biotech

18.08.2025 07:02 — 👍 1    🔁 0    💬 0    📌 0

Fascinating work, though I’d argue the real takeaway is about infrastructure, not just detection. If dogs are picking up unsafe levels, the water system’s already failed both species.

08.08.2025 20:01 — 👍 1    🔁 0    💬 0    📌 0

Sobering numbers. This level of mortality matters because:
- Coral structure loss means instant habitat loss for marine life.
- Dead coral shifts reef chemistry, making regrowth harder.
- Tourism and fishing economies take a direct hit.
Bleaching isn’t just an ecological crisis, it’s economic.

08.08.2025 20:00 — 👍 0    🔁 0    💬 0    📌 0

Totally get the frustration, but I’d add that sponsorships like this are exactly why we need stronger guardrails on corporate involvement in science outreach. Without them, “educational” events risk becoming PR platforms.

08.08.2025 19:59 — 👍 0    🔁 0    💬 0    📌 0

Completely. Those updates aren’t just academic, they drive:
1. Early variant detection for public health response.
2. Guidance on vaccine strain selection.
3. Hospital readiness planning for surges.
👉 Data gaps ripple far beyond the CDC dashboard.

08.08.2025 19:57 — 👍 1    🔁 0    💬 0    📌 0

3 questions to ask before every post:
- Will this teach my audience something new?
- Could this spark a comment or DM?
- Does this show my thinking clearly?

If yes to all three, it’s a lead magnet.

08.08.2025 16:02 — 👍 1    🔁 0    💬 0    📌 0

Old authority:
Job titles and long bios.
Polished but distant branding.
Announcements only.

New authority:
Consistent public thinking.
Sharing progress as it happens.
Showing, not telling.

Experts teach. Authorities demonstrate.

#Biotech

08.08.2025 10:01 — 👍 1    🔁 0    💬 0    📌 0

5 subtle CTAs for Bluesky posts:
↳ “Ask me how we solved this”
↳ “DM if this is your challenge too”
↳ “Would love to compare notes”
↳ “Curious if anyone else has tried this”
↳ “If you’re working on X, let’s talk”

#LifeSciences

07.08.2025 16:02 — 👍 1    🔁 0    💬 0    📌 0

Want to turn comments into leads?
✅ Answer industry questions directly.
✅ Share small, specific examples.
✅ Ask follow-up questions that spark DM chats.

👉 Leads start in public, then move to private.

07.08.2025 10:02 — 👍 1    🔁 0    💬 0    📌 0

Leads don’t appear out of nowhere.

On Bluesky, they come from visibility.

Share your thinking, your challenges, and your niche expertise.

The more people see your mind at work, the more likely they’ll trust you enough to start a conversation.

#biotechnetworking

06.08.2025 16:02 — 👍 1    🔁 0    💬 0    📌 0

3 mistakes life sciences founders make on Bluesky:
❌ Posting company updates only.
❌ Ignoring niche conversations.
❌ Treating it like LinkedIn 2.0

The fix?
Show up as a scientist first, founder second.
People follow expertise, not press releases.

#StartupTips

06.08.2025 10:02 — 👍 1    🔁 0    💬 0    📌 0

Old lead generation:
Endless LinkedIn connection requests.
Cold emails that never get opened.
Generic newsletters.

New lead generation:
Posting useful insights on Bluesky.
Answering niche questions in real time.
Attracting inbound interest naturally.

Leads find you when you stop chasing.

#Biotech

05.08.2025 16:03 — 👍 1    🔁 0    💬 0    📌 0

5 types of posts that generate leads for life sciences founders on Bluesky:
- Break down recent trial data.
- Explain a complex concept in 2 sentences.
- Spotlight an industry partner
- Share lessons from a failed experiment.
- Predict a small but likely market shift.

#LifeSciences

05.08.2025 10:02 — 👍 1    🔁 0    💬 0    📌 0

Want to generate leads on Bluesky?
✅ Share niche insights your prospects rarely see.
✅ Comment with real expertise, not sales pitches.
✅ Join industry conversations early.

Leads follow expertise faster than any cold DM.

#leadgeneration
#biotech
#founders

04.08.2025 16:03 — 👍 1    🔁 0    💬 0    📌 0

Most founders chase leads on LinkedIn because that’s where “everyone” is. But attention is noisy there. On Bluesky, your ideal partners, investors, and early adopters are easier to spot. A focused community is often worth more than a crowded one.

#lifesciences
#biotechfounders
#earlyadopters

04.08.2025 10:02 — 👍 2    🔁 0    💬 0    📌 0
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Imagine pitching your company without any slides.
Just story, relevance, clarity.
Could you do it?

#pitchpractice
#foundermindset
#biotechclarity

01.08.2025 16:00 — 👍 1    🔁 0    💬 0    📌 0
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You don’t need more likes.
You need more people DMing you saying: “That post made me think.”
Optimise for impact, not applause.

#contentstrategy
#biotechfounders
#socialselling

01.08.2025 10:02 — 👍 2    🔁 0    💬 0    📌 0
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Founders who wait for 'traction' to start posting will miss the people who could’ve helped build it.
Visibility is a growth lever.

#lifesciencemarketing
#earlystagebiotech
#foundertips

31.07.2025 16:02 — 👍 1    🔁 0    💬 0    📌 0
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Biotech isn’t boring.
But the way most founders explain it is.
If your post wouldn’t make a curious 16-year-old stop scrolling, try again.

#biotechedge
#founderbranding
#communicationskill

31.07.2025 10:02 — 👍 2    🔁 0    💬 0    📌 0
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Your target audience doesn’t care about your PhD.
They care if you can solve their $10M problem.
Talk to their priorities, not your credentials.

#lifesciencebiz
#founderinsight
#biotechgrowth

30.07.2025 16:02 — 👍 1    🔁 0    💬 0    📌 0
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If your drug delivery platform is groundbreaking, why is your content invisible?
Start by answering what only your tech can answer.

#drugdelivery
#biotechfounders
#lifesciencestrategy

30.07.2025 10:02 — 👍 1    🔁 0    💬 0    📌 0

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