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Kyle Byers

@kylebyers.bsky.social

Director of Growth Marketing @semrush. Prev: co-founder, Exploding Topics. I talk about organic growth, SEO, leadership, digital marketing, etc. All opinions are my own.

57 Followers  |  60 Following  |  5 Posts  |  Joined: 18.11.2024  |  1.2666

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a man wearing a hat and a tank top with the word hello below him ALT: a man wearing a hat and a tank top with the word hello below him
18.11.2024 18:24 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

The best leaders I know aim for clarity, speed, and meaningful outcomes.

And model the same for their teams.

/fin

18.11.2024 17:33 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

But polishing every Slack message or internal comment?

That's not leadership.

It's a bottleneck.

"Pleas quantify this" gets the point across just fine.

More importantly, it shows your team that progress beats perfection.

3/

18.11.2024 17:33 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

One key lesson:
Knowing when perfectionism helpsβ€”and when it holds us back.

Here's the reality.

Close attention to detail is needed for crucial executive communications, quarterly reviews, and market-facing content that shapes brand perception.

2/

18.11.2024 17:33 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I gave myself a counterintuitive goal this year: send more typos.

My responsibilities doubled in January, when I began leading Semrush's Growth Marketing Team in Owned Media.

Super exciting opportunity to drive impact at scale.

But scaling yourself requires ruthless prioritization.

1/

18.11.2024 17:33 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

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