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Scott Berkun

@berkun.bsky.social

Author and speaker. Books include: How Design Makes The World, The Myths of Innovation, Making Things Happen & The Year Without Pants. Seattle, WA scottberkun.com/about/

990 Followers  |  50 Following  |  51 Posts  |  Joined: 16.08.2023  |  2.0305

Latest posts by berkun.bsky.social on Bluesky

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β€œIt may be that when we no longer know what to do, we have come to our real work, and when we no longer know which way to go, we have begun our real journey.

The mind that is not baffled is not employed. The impeded stream is the one that sings.”

–Wendell Berry

10.10.2025 19:13 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

β€œPeople will come to adore the technologies that undo their capacities to think”

― Neil Postman, Amusing Ourselves to Death (1985)

04.09.2025 16:06 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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There are activities in life where the goal is to be perfect. And there are activities where the goal is to express who you are and your personal experience in being you. These are rarely the same activities.

25.07.2025 02:57 β€” πŸ‘ 4    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Denver had 22 turnovers (on 16 steals) to OKC's 9. Stat of the game IMO.

19.05.2025 00:54 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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The greatness test: what is your best design work? How do you assess your life's work so far

What is the best creative work you have done in your career?

Here is a test you can take about great work and what it really means.

whydesignishard.substack.com/p/the-greatn...

15.05.2025 21:26 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Incredible productivity hack that will save you way more time than integrating AI into your workflow

14.05.2025 20:44 β€” πŸ‘ 143    πŸ” 20    πŸ’¬ 2    πŸ“Œ 0
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The 7 Questions For Any Technological Idea From Neil Postman’s lecture On Culture’s Surrender to Technology: What is the problem that this new technology solves? Whose problem is it? What new problems do we create by solving thi…

Here @berkun.bsky.social does a great job of collecting thoughtful questions proposed by Neil Postman that every designer needs to consider before launching a new project: https://scottberkun.com/2016/the-7-questions-for-any-technological-idea/

07.05.2025 18:00 β€” πŸ‘ 4    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0

For those in the South Seattle area I'm coming your way tomorrow.

28.04.2025 20:01 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

It is never too late to dream

27.04.2025 04:56 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Why Shopping Local This Indie Bookstore Day Is More Important Than Ever Several independent book store owners are encouraging people to go out to their local independent bookstores to buy some novels to help celebrate Independent Bookstore Day and keep independent busines...

Need an excuse to buy more books? Now you have one! Saturday is Indie Bookstore Day! Show your favorite indie some love.

25.04.2025 19:07 β€” πŸ‘ 1394    πŸ” 639    πŸ’¬ 29    πŸ“Œ 101
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Scott Berkun's book list Checkout out this list on Bookshop

Tomorrow is Independent Bookstore day. I love locally owned bookstores and try to support them whenever I can.

Most of my books are available through @bookshop.org, which is a great way to get books and support independent stores.

bookshop.org/lists/scott-...

25.04.2025 21:27 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Ha! Some older homes here in the U.S. have the same design. It's kinda fun in a twisted? It's like "do a science experiment in thermodynamics while trying to wash your hands"

24.04.2025 21:21 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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Ten Inventions I Want To See I’m a reluctant technologist. I have a latent love for technology, but 90% of what gets bandied about as β€œthe wave of the future” is about productivity, which I find funny, since …

Here's my list of inventions I wish existed.

scottberkun.com/2008/ten-inv...

24.04.2025 17:05 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 4    πŸ“Œ 0

Yes. It would need an infinite life battery too.

24.04.2025 17:03 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

My dream invention is a hypocrisy detection machine that continually informed people of their double-standards. Whenever we start saying something that conveniently contradicts a stated belief, it would start beeping and get louder and louder until we stop.

24.04.2025 16:40 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 2    πŸ“Œ 0

"All of life’s problems arise from trying to do other people’s tasks for them, or trying to get them to do yours." - Oliver Burkeman

24.04.2025 16:02 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Rethinking bad design (Fast Company) Use history to understand why design quality is ignored

The quality of cockpit design has more to do with crashes than pilots' skills.

whydesignishard.substack.com/p/rethinking... by @berkun.bsky.social

I'd add the detrimental effect of detailed up-front specifications on design as a major root cause (exemplified by the F-35 story).

22.04.2025 12:43 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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Is Design Dead? How to reframe your existential fears My response to the latest fears that the sky is falling

whydesignishard.substack.com/p/is-design-...

19.04.2025 16:31 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Post image 11.04.2025 02:23 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Thanks for giving it a spin. Let me know what you think.

07.04.2025 20:34 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

My dad had a similiar voice. But I primarily imagine him, standing there, these immaculate trains running on time, the speed, the overall engineering/system achievement, and being like "oh - this *can* be done by a government." He'd have to see it but he'd believe it.

01.04.2025 05:12 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

So few Americans travel that it's hard to imagine things like this actually exist.

01.04.2025 05:06 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Is there any tech bro out there who has not wildly misunderstood every Philip K Dick book they read when they were 15?

31.03.2025 00:08 β€” πŸ‘ 38    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

It just arrived. Apparently designing sewers involves a LOT of math.

26.03.2025 00:34 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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You have GOT to be kidding.

24.03.2025 20:49 β€” πŸ‘ 77    πŸ” 20    πŸ’¬ 1    πŸ“Œ 0

”[it’s] the insecure client who depends on informal office surveys and pseudo-scientific research to deal with questions that are unanswerable and answers that are questionable.” - Paul Rand

24.03.2025 14:37 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I just ordered a copy. Stay tuned.

23.03.2025 16:17 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
We're not done yet | 18F

18F was doing exactly the type of work that DOGE claims to want – yet we were eliminated shortly after midnight. Read our letter to the American people:
18f.org

01.03.2025 23:38 β€” πŸ‘ 18916    πŸ” 6887    πŸ’¬ 698    πŸ“Œ 449

All of the clocks have changed, but my microwave still knows the truth.

11.03.2025 00:50 β€” πŸ‘ 578    πŸ” 56    πŸ’¬ 15    πŸ“Œ 4
"Relationship with reality
From a scientific viewpoint, elves are not considered objectively real. However,"

"Relationship with reality From a scientific viewpoint, elves are not considered objectively real. However,"

When the data says no, but the people paying for the report say yes

09.03.2025 16:42 β€” πŸ‘ 248    πŸ” 32    πŸ’¬ 5    πŸ“Œ 5

@berkun is following 19 prominent accounts