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Simon Blanchard

@blasimon.bsky.social

Professor of marketing at Georgetown university. Teaches research design and analytics. Interested in marketing research methods, fintech, and the Canadiens.

246 Followers  |  102 Following  |  61 Posts  |  Joined: 12.10.2023  |  2.599

Latest posts by blasimon.bsky.social on Bluesky

Thanks! Would love for you to try it out. It does require a bit of time to setup, but we think it’s not overly tedious.

29.05.2025 14:37 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Generative AI as a Research Confederate: The LUCID Methodological Framework and Toolkit for Human-AI Interactions Research As consumer interactions with Generative AI (GenAI) agents-such as ChatGPT-become increasingly common, marketing researchers face new methodological challenges

Aaron Garvey and I would love to get feedback on toolkit or the paper

Garvey, Aaron G. and Simon J. Blanchard (2025). Generative AI as a Research Confederate: The LUCID Methodological Framework and Toolkit for Controlled Human-AI Interactions in Survey Research. papers.ssrn.com/sol3/papers....

29.05.2025 14:27 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Step 3: Adapt to your use case

Once the backend is live and you’ve picked a template, you can:
β€’ Edit the prompt wording
β€’ Change when/where GPT is used in the survey flow

There’s a walkthrough in the guide on how these parts connect.

lucidresearch.io/Step3-Custom...

29.05.2025 14:27 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
QSF Templates β€” LUCID

Step 2: Choose a Qualtrics template

We’ve shared a few .QSF templates that show different ways GPT can be embedded into surveys:
β€’ Simple conversational flow
β€’ Between-subject manipulations

The goal is to give working examples that you can modify.

lucidresearch.io/Step2-Select...

29.05.2025 14:27 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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GitHub - amgarv/LUCID_TOOL_BACKEND Contribute to amgarv/LUCID_TOOL_BACKEND development by creating an account on GitHub.

Step 1: Deploy a backend to handle GPT

To keep OpenAI keys secure, we suggest deploying a small server (e.g. free on Vercel). This way, the GPT call happens outside of Qualtrics, and the key stays hidden.

We provide the code. No coding experience needed.

github.com/amgarv/LUCID...

29.05.2025 14:27 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
Getting Started β€” LUCID

Hi all hi πŸ‘‹ We’ve been working on a toolkit to help people integrate GPT-based chatbots into Qualtrics surveysβ€”securely and with no coding experience needed.

Step-by-step guide:
πŸ”— lucidresearch.io/getting-star...
See it in action:
πŸ” uky.az1.qualtrics.com/jfe/form/SV_...

How it works ↓

#qualtrics

29.05.2025 14:27 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 2    πŸ“Œ 0

Tu m’as eu!

03.04.2025 11:52 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Define criticize? And in what format?

02.04.2025 14:59 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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Quantitative Marketing and Economics Quantitative Marketing and Economics is a research journal focused on the intersection of marketing, economics, and statistics with an applied, quantitative ...

Totally fair. I wrote too quickly.

The example used here was about the effect of income on education. But I have the same struggle: I don’t know how easy it’d be to convince myself and the reviewers that latent IV is appropriate.
link.springer.com/journal/11129

19.02.2025 20:55 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I’m wondering if we’re going to see some sort of reverse snowbirds effect: Canadian academics in the US seeking to reaffiliate with Canadian institutions/centers and attend Canadian conference more.

19.02.2025 18:48 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Very nice table. It’s particularly striking to me that despite having fewer assumptions, my perception is that latent IVs still see so much less use. Do you discuss that in the chapter?

19.02.2025 18:40 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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The Data Rescue Tracker We are excited to introduce the Data Rescue Tracker, a collaborative tool built to catalog existing public data rescue efforts so that we can coordinate better across initiatives. At this stage, you c...

Our group has been hard at work to release a new tool: The Data Rescue Tracker. The tool aims to provide a consolidated overview of who is downloading which dataset from which government websites. Please share! www.datarescueproject.org/data-rescue-...

12.02.2025 23:13 β€” πŸ‘ 299    πŸ” 234    πŸ’¬ 10    πŸ“Œ 19

Have they appealed?

04.02.2025 15:57 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Best High-Yield Savings Accounts for February 2025: Up to 4.75% Compare the best high-yield savings account rates with our ranking of over 100 national banks and credit unions. Today's top savings rate is 4.75% APY, available from three banks.

If anyone really wants know, for my guesstimate of HSA annualized rate, I used data from Investopedia for 2022 onward. For 2017-2021, I extrapolated based on historical trends, accounting for the low-rate environment during that period. www.investopedia.com/best-high-yi...

01.02.2025 02:25 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I had to look this up! The price went from $0.49 in 2017 to $0.73 today - a 48% (~5% annual return).

For comparison, high-yield savings accounts over the same period returned about 2.3% annually. But, if that $0.49 had been in the S&P 500, it be $1.56 (15%). Still, not bad for stamps!

01.02.2025 02:21 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 2    πŸ“Œ 0

Those would have been great schools for me!

01.02.2025 01:57 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

What slowed adoption with first generation audio/video assistants is that they were largely ruled base and often "single turn" (i.e., no memory). It's now much easier to develop realtime voice chat agents that keep sessions in the context (e.g., platform.openai.com/docs/guides/...).

31.01.2025 14:09 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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Sure, the LLM might be wrong, or perhaps it’s just demonstrating a bit of premonitory hallucinationβ€”seeing the Florida professor within before he does! ;)

31.01.2025 13:59 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Which deepseek were you running? Local or online? I’ve run ollama 70b locally, so I might try deepseek r1 70. I wouldn’t submit working or published papers to their GUI unless the paper is also on SSRN

24.01.2025 20:17 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

If you ran OLS on 0/1 and SPSS provided you estimates, would you be upset it didn’t stop you to say you should run a logistic regression?

Different models have different uses. o1 is complex reasoning. OA offers help & globe icon (enables search) is even disabled in o1. Seems like enough to me.

23.01.2025 17:17 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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What is the ChatGPT model selector? | OpenAI Help Center Switch between different models in ChatGPT depending on your plan and your needs

o1 doesn’t have access to web search. Try 4o. help.openai.com/en/articles/...

23.01.2025 16:01 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Then we’ll see you on Red Note / the little red book? πŸ˜…

21.01.2025 13:02 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

What a great game you chose to go to!

20.01.2025 22:59 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Valid point! But it’s not just about the lack of shrinkage. It also requires well-balanced data between subjects, which is rare unless N is large. Plus, it risks a loss of power by discarding within-subject variability that multilevel models can leverage.

11.01.2025 14:47 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

πŸ€¦β€β™‚οΈ

11.01.2025 00:24 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I only use Cloudresearch Connect, where there’s a β€œuniversal block list.” I’m assuming they monitor stats of users being added across such lists in addition to rejections. Is there a similar block list on prolific?

10.01.2025 16:11 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

And they found the evidence to be compelling!

10.01.2025 02:03 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Thanks Felix! The part that was surprising to us that’s just how much similarity there is between people who post fake news and people who fact check them. They write very similarly. More work is needed to distangled them.

06.01.2025 14:17 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Great additions to JCR.

26.12.2024 23:09 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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One way that the credit piece can be handled is by building it the full set of papers as part of a research dialog, when the issue is sufficiently big.

25.12.2024 13:57 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

@blasimon is following 20 prominent accounts