Mikael Araújo 's Avatar

Mikael Araújo

@mikaelaraujo.bsky.social

International SEO Consultant; Public Speaker; Top 40 SEOs to follow in Brazil by Niara. Web Almanac SEO Chapter author. https://www.mikaelaraujo.com/

83 Followers  |  170 Following  |  92 Posts  |  Joined: 10.04.2024  |  1.7387

Latest posts by mikaelaraujo.bsky.social on Bluesky

@wilreynolds.bsky.social Awesome man! Good see you in Brazil! Amazing pics.

14.07.2025 16:43 — 👍 1    🔁 0    💬 1    📌 0

EUA: SEO -> Reddit
BR: SEO -> Instagram

09.07.2025 12:29 — 👍 0    🔁 0    💬 0    📌 0
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Bluesky chooses sports news to launch push notifications Bluesky saw record engagement for sports in June.

www.niemanlab.org/2025/07/blue...

09.07.2025 12:07 — 👍 0    🔁 0    💬 0    📌 0

The move by The Athletic to join Bluesky is quite interesting.
I love the network and find its audience very engaged. But I recognize that their brand power significantly influenced this
(it helps, but it's not the deciding factor).

09.07.2025 12:04 — 👍 0    🔁 0    💬 1    📌 0

Nice! Thank you.

20.06.2025 18:30 — 👍 0    🔁 0    💬 0    📌 0

@henrihelvetica.bsky.social All these webinars are being recorded?

20.06.2025 17:37 — 👍 0    🔁 0    💬 1    📌 0

And agreeing with Addy Osmani: it's "verification – not generation – that's the new bottleneck in software development."

The same applies to SEO for generation/modification, technical SEO, and other segments. In the end, the responsibility will always fall on the human who pressed the button.

11.06.2025 17:07 — 👍 0    🔁 0    💬 0    📌 0

Blind trust in AI-generated code, content, and solutions for SEO can backfire and represents a vulnerability.

Because of this, never skip a review step before going "live." This implies establishing processes and boundaries for your team.🧶

11.06.2025 17:07 — 👍 2    🔁 0    💬 1    📌 0
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Sheesh.

26.05.2025 23:56 — 👍 79    🔁 13    💬 7    📌 4
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Googlebot and Other Google Crawler Verification | Google Search Central  |  Documentation  |  Google for Developers You can check if a web crawler really is Googlebot (or another Google user agent). Follow these steps to verify that Googlebot is the crawler.

developers.google.com/search/docs/...

17.03.2025 12:51 — 👍 0    🔁 0    💬 0    📌 0
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"This paper introduces a taxonomy of user information needs, which guides us to study the pros, cons and possible synergies of Large Language Models, Knowledge Graphs and Search Engines. From this study, we derive a roadmap for future research".
arxiv.org/abs/2501.06699

13.02.2025 10:58 — 👍 0    🔁 0    💬 0    📌 0

This is an article that deserves to be read by anyone who is working or intends to work in the SEO market for news sites.

If I could add anything, it would be how the alt and description attributes of images can contribute to understanding the context, especially in content about finance.

10.02.2025 17:51 — 👍 1    🔁 0    💬 0    📌 0
The image shows a LinkResearchTools interface analyzing link redirects. The domain ai.com performs a 302 redirect to chat.deepseek.com, with response times of 69ms and 956ms respectively. The landing page has SEO metrics including 25K backlinks and an LRT Trust score of 4.

The image shows a LinkResearchTools interface analyzing link redirects. The domain ai.com performs a 302 redirect to chat.deepseek.com, with response times of 69ms and 956ms respectively. The landing page has SEO metrics including 25K backlinks and an LRT Trust score of 4.

How audacious, huh?

#seo #deepseek

10.02.2025 17:28 — 👍 1    🔁 0    💬 0    📌 0

Keep at least one social network very active (LinkedIn, Instagram, etc.). The content you post can also become an inventory of what you do;
Overall, focus on being recognized as an entity across the entire web, not just on Google. 🧵 8/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 0    📌 0

Keep in mind that Bing typically indexes information more quickly than Google. It's crucial that your website performs well on Bing, as it tends to be more sensitive to structural/technical errors than Google; 🧵 7/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

Structured data and bios are currently the most effective ways to consolidate information. Make sure to reference the items described in your bio within the relationships in your structured data;
🧵 6/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

If your name is common in your country/region, you'll need multiple sources to stand out. Consider using a qualifier to create your unique identity and differentiate yourself;
Remember to include this in your structured data.
🧵 5/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

As the relationships between your name and mentions take time to process. Direct links will typically be cited as primary sources;

Mentions without links provide good context but tend to appear after the second or third interaction;
🧵 4/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

A brand or individual's website should be the primary source of information;
Direct links to information sources (from your website to other sources) are more effective than mere mentions.
🧵 3/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

Additionally, there needs to be sufficient user engagement so that different interactions help the results appear in the most optimal way. 🧵 2/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0

Appearing in AI search results requires a combination of informational structure and demand. In other words, the information must be available, accessible, and understandable.
🧵 1/8

05.02.2025 13:18 — 👍 0    🔁 0    💬 1    📌 0
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MasterCard DNS Error Went Unnoticed for Years The payment card giant MasterCard just fixed a glaring error in its domain name server settings that could have allowed anyone to intercept or divert Internet traffic for the company by registering an...

A typo in Mastercard's DNS configuration allowed third parties to intercept the company's transactions for five years. 🤦‍♀️

krebsonsecurity.com/2025/01/mast...

31.01.2025 21:03 — 👍 1    🔁 0    💬 0    📌 0
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The Future of Jobs Report 2025 Learn how global trends like tech innovation and green transition will transform jobs, skills, and workforce strategies in The Future of Jobs Report 2025

The link to the report: www.weforum.org/publications...

20.01.2025 20:24 — 👍 0    🔁 0    💬 0    📌 0

2030 isn't far away, and by then, companies and individuals will need to gradually adapt to the inclusion of automation in their processes, culture, and results analysis.

20.01.2025 20:24 — 👍 0    🔁 0    💬 1    📌 0


In SEO, part of this work is already being done via third-party tools. However, I predict that within a year, top-tier professionals, agencies, and even some freelancers will have their own customized agents.

20.01.2025 20:24 — 👍 0    🔁 0    💬 1    📌 0

This increase in automation, particularly through agents, is already noticeable in various marketing activities such as: content translation and localization, content adaptation assistance, forecasts, and primary data analysis.

20.01.2025 20:24 — 👍 0    🔁 0    💬 1    📌 0
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By 2030, the % gap in the human-machine relationship at work will be even smaller.

According to data from the Future of Jobs Report, about 34% of a person's work will be performed by technology. 33% by a combination of both, and 33% by people alone. Today, we have, respectively, 22%, 30%, and 47%.

20.01.2025 20:24 — 👍 0    🔁 0    💬 1    📌 0

Hi @amandanat.bsky.social !

15.01.2025 18:35 — 👍 1    🔁 0    💬 0    📌 0

That's amazing. Thanks, @johnmu.com for support to this project.

15.01.2025 17:38 — 👍 2    🔁 0    💬 0    📌 0
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Creating Helpful, Reliable, People-First Content | Google Search Central  |  Documentation  |  Google for Developers Google's ranking systems are designed to present helpful, reliable information that's created to benefit people. Learn how to evaluate your own content with the self-assessment questions.

I know that a lot of you already to know about Helpful Content. But, take a look at this list and check if your website content isn't in fault with some of these items. #seo

developers.google.com/search/docs/...

15.01.2025 15:51 — 👍 0    🔁 0    💬 0    📌 0

@mikaelaraujo is following 20 prominent accounts