Glenn Cowan

🎯 Cold Emailers, this one's for you!

When you finally get a response to your cold email… and it’s NOT an unsubscribe! 🥂😂

What’s the best reply you’ve ever received from a cold email? Share below! ⬇️

#ColdEmail #SalesHumour #LeadGeneration #MarketingLife

What’s the most important factor in cold email success?

1️⃣ Personalisation
2️⃣ Timing
3️⃣ Subject Lines
4️⃣ Clear CTA

Drop your thoughts below! #ColdEmail #B2B #LeadGen #ColdOutreach #EmailOutreach #EmailMarketing

Storytelling also work for cold email outreach - on a more compact basis that is.

Thanks for sharing - its an important lesson 👍👍

Over the years, I’ve helped businesses generate thousands of qualified leads through #coldemail outreach.

🔑 The key? A mix of data, strategy, and a human touch.

Let’s talk about how it can work for you.

#B2BMarketing #B2BLeadGen #SMBMarketing #SMB

𝐌𝐢𝐬𝐭𝐚𝐤𝐞 𝐀𝐥𝐞𝐫𝐭: Overloading your #coldemails with features.

Prospects don’t care what you do; they care why it matters to them.

Focus on solving their pain points, not just selling your service.

Agree?

#ColdEmailOutreach #B2BLeadGeneration #SmallBusiness
#EmailMarketing #B2B #LeadGen

A great tool for gaining high-quality contacts.

Just make sure you personalise your approach and provide value - otherwise you are just another 'marketer'....

#b2bleadgen #coldemail #leadgentips #businessgrowth

Lead generation isn’t about spamming inboxes; it’s about meaningful conversations.

The right message at the right time can turn a cold lead into a warm relationship.

That’s the magic of thoughtful outreach.

#B2B #LeadGeneration #EmailMarketing #ColdEmail #BusinessGrowth

From my eBook: Did you know subject lines with 6-10 words perform best?

Keep it short, intriguing, and focused on your prospect’s interests.

More tips like this inside! www.amazon.com/dp/B0DPTPV3V7

#EmailMarketing #B2BLeadGen #B2B #ColdEmail

Want better open rates?

Personalisation isn’t just using someone’s first name.

Mention specifics: their recent blog post, a LinkedIn update, or a company milestone.

Show them you’ve done your homework.

#ColdEmailTips #B2B #EmailOutreach #ColdEmailing
#LeadGen #B2BLeadGen

Followed! - always good to see what else is going on in the world of B2B

Absolutely agree with this - keep it as simple as possible and never ask more than one CTA...

Wasn't aware of this one - although most of what I do comes from inside the relevant platforms - always nice to have a back-up though!

Thx

Sound advise, doesn't pay to try to be 'too smart' with your email fonts...

I'm with you on that.

Just an 'engagement trick' really - not a big fan of it tbh

Cold Email Outreach 101: The Comprehensive Beginners Guide Amazon.com: Cold Email Outreach 101: The Comprehensive Beginners Guide eBook : Cowan, Glenn: Kindle Store

Struggling to get responses from your cold emails?

🚀 Check out my new eBook 'Cold Email Outreach 101: The Complete Beginners Guide'

Learn how to craft personalised emails that engage and convert.

www.amazon.com/dp/B0DPTPV3V7

#LeadGeneration #B2BLeadGeneration #ColdEmail #EmailOutreach

Pretty sure you have it right! 🤣

Not a whole bunch of value in those emails - who knew!

Nice resource to share - how long did it take you to put it together?

I think many people over-complicate it.

Just focus on adding value and solving the issues that you 'know' they have.

100% right, adds no value whatsoever and is incredibly lazy.

Personalise, personalise, personalise.... :)

Gmail has certainly put the brakes on this outreach now - whether it could come back is a hard one.

For me I think that Intent Based Lead Generation is going to be massive in 2025.

So very true!

Cold Email Myth: It’s all about volume.

🆃 🆁 🆄 🆃 🅷: Personalisation beats bulk every time.

A well-crafted, targeted email can open more doors than hundreds of generic ones.

Quality > Quantity ☑️ ☑️ ☑️

What’s your approach?

#B2BLeadGen #ColdOutreach #EmailMarketing #BusinessGrowth

Excited to join BlueSky!

I’m Glenn Cowan, with 12 years of experience in digital marketing, specialising in cold email outreach and B2B lead generation.

I help businesses scale through strategic outreach and actionable insights.

Let’s connect and share ideas!

#b2bleadgeneration