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Sarah Rothwell

@borderlesswebsite.bsky.social

I’m a Humanity-Computer Interaction (HCI) practitioner working as an independent UX consultant. Love tech, people and vino. Founder at Borderless: https://borderlesswebsite.com/ & UX Designer & Research lead at https://brightminded.com/

50 Followers  |  247 Following  |  4 Posts  |  Joined: 20.03.2025  |  1.5238

Latest posts by borderlesswebsite.bsky.social on Bluesky

enshittification | noun | when a digital platform is made worse for users, in order to increase profits

03.09.2025 20:22 — 👍 29358    🔁 8652    💬 511    📌 660

Some handy little tips. I absolutely love Otter AI for transcribing and promoting for my 1-2-1 user interviews too.

26.08.2025 12:00 — 👍 0    🔁 0    💬 0    📌 0
MIGRANTS AREN'T THE PROBLEM
INEQUALITY IS
Green Party
Promoted by Chris Williams on behalf of The Green Party, both at PO Box 78066, London SE16 9GQ

MIGRANTS AREN'T THE PROBLEM INEQUALITY IS Green Party Promoted by Chris Williams on behalf of The Green Party, both at PO Box 78066, London SE16 9GQ

Migrants didn't cut council funding. Migrants didn't cut NHS funding. Migrants didn't close youth centres. Migrants didn't sell off council houses. Migrants aren't filling our rivers with sewage.

Farage and co. will tell you to point the finger at migrants.

Don't fall for it.

26.08.2025 10:35 — 👍 1508    🔁 768    💬 24    📌 34
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Been having an amazing summer skipping around Europe. Can’t beat a laptop-based office!

#digitalnomad
#uxdesigner
#webdesign

21.08.2025 09:19 — 👍 3    🔁 0    💬 0    📌 0
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The Many “Blindnesses” of Neurodivergence That Have Nothing To Do With Sight AI generated images of a red brain surrounded by teal and orange gears When people hear the word “blindness,” they often think of vision loss. But for many...

You might think "blindness" is only about vision loss, but for many neurodivergent people, it's a term for challenges with how their brain processes information. This 'Blindness' has nothing to do with eyesight and more to do with differences that affect how a person perceives time or social cues.

07.08.2025 11:37 — 👍 3    🔁 2    💬 1    📌 1

Why oh why can’t people just use their toys for positive impacts… 🤷🏼‍♀️

19.08.2025 20:15 — 👍 1    🔁 0    💬 0    📌 0
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Is your CRM in the 21st century?

#CRM #AI

14.08.2025 08:27 — 👍 2    🔁 2    💬 0    📌 0
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What Is Cognitive Load? (Video) Follow these 3 tips to reduce cognitive load and help your users: avoid visual clutter, build on existing mental models, and offload tasks.

Top tips to consider when creating any digital product; What Is Cognitive Load...
www.nngroup.com/videos/cogni...

20.03.2025 12:17 — 👍 4    🔁 0    💬 0    📌 0
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For BrightMinded 2025 has started with a BANG and the year ahead is looking… bright!

Have a little peep into the BrightMinded team and hear all about the last few months in our regular quarterly update: brightminded.com/blog/brightm...

#earthhourday #birthday #team #culture

20.03.2025 09:00 — 👍 3    🔁 1    💬 1    📌 0
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AX: The next evolution in UX As users delegate tasks to agents, their experience of interacting with digital services now includes this medium. This bring AX under the umbrella of considerations for a service's UX.

"As UX (user experience) focuses on the complete experience users have with a product or service, AX (agent experience) now sits under this discipline of UX study, design, and optimizations needed for UX in the age of AI."

agentexperience.ax/research/ax-...

16.03.2025 07:27 — 👍 7    🔁 2    💬 1    📌 0
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Conducting Accessibility User Testing: Expert Insights Elevate your accessibility testing skills. Learn expert techniques for recruiting, conducting remote tests, and integrating user feedback.

Conducting Accessibility User Testing: Expert Insights
www.a11y-collective.com/blog...

20.03.2025 10:25 — 👍 6    🔁 3    💬 0    📌 0
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Revealed: What your thoughts look like and how they compare to others’

We finally have a grasp on the many different ways of thinking and how your inner mindscape affects your experience of reality

19.03.2025 21:55 — 👍 14    🔁 2    💬 0    📌 0

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