John Kovacevich @jkovacevich

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: humans, fingers, and Steemers.

New campaigns that caught my eye this week. mailchi.mp/agencysos/3-...

03.10.2025 18:47 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: Gucci b-day, Maria's health, and lottery dreams.

New creative campaigns that caught my eye this week: mailchi.mp/agencysos/3-...

26.09.2025 16:57 — 👍 1 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: choral chaos, fashion chaos, skate chaos.

Creative campaigns that caught my eye this week: mailchi.mp/agencysos/3-...

19.09.2025 17:11 — 👍 1 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: Times up, crush feelings, and subscription nightmares.

Creative campaigns that caught my eye this week

29.08.2025 18:52 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: denim, snobs, and early 2000's fan fiction.

Creative campaigns that caught my eye this week.

25.08.2025 14:53 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: back to school, alien scams, and big-time stress.

Creative campaigns that caught my eye this week.

15.08.2025 19:18 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: nature, local social, and phone intimacy.

Creativity that caught my eye this week

08.08.2025 17:22 — 👍 0 🔁 0 💬 0 📌 0

I pitched Del Monte 13 years ago…and am not shocked they just filed for bankruptcy. | John Kovacevich I pitched Del Monte 13 years ago…and am not shocked they just filed for bankruptcy. Back in 2012, I was working at FCB in San Francisco and was the creative director on the Del Monte pet food account...

Oof. That’s terrible. Not sure I’ve ever seen a PE purchase be a net positive for a brand.

Here’s my story about Del Monte: www.linkedin.com/posts/johnko...

02.08.2025 02:17 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: peekaboos, musicals, and controversies.

Creative campaigns that caught my eye this week.

01.08.2025 17:00 — 👍 0 🔁 0 💬 0 📌 0

6 Tips for Planning College Visits with Your High Schooler Food for thought if your kid is considering higher education

My daughter and I toured 9 colleges in 5 days. Here’s what I learned.

28.07.2025 18:19 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: sun-soaked opera, Wimbledon win, angry Colonel, and more.

Campaigns that caught my eye this week (including a mind-blowing pop-up opera for a Korean beauty brand.) mailchi.mp/agencysos/3-...

18.07.2025 17:44 — 👍 0 🔁 0 💬 0 📌 0

This is one of the things that fascinates me about Mamdani’s success. People want to paint him into one of these lanes, but his laser-focus on cost-of-living feels like the winning playbook.

14.07.2025 12:56 — 👍 0 🔁 0 💬 0 📌 0

YouTube video by Zohran Mamdani for NYC We owe 34th Street a dedicated Busway. So where is it?

He does: youtu.be/8brS82MT1ug?...

11.07.2025 21:42 — 👍 3 🔁 0 💬 1 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Inspo for the modern marketer. This week: best of 2025, luxury vessel, brown TP and goth tongues.

So many great campaigns in today’s marketing creativity newsletter. Best of 2025 so far, Louis Vuitton magic, brown TP, goth Slurpees, and more…

11.07.2025 17:09 — 👍 0 🔁 0 💬 0 📌 0

Absolutely. Advertising loves the “fuck around” but never seems to be too high on the “find out.” Another fail-up, coming soon.

09.07.2025 15:47 — 👍 2 🔁 0 💬 1 📌 0

Here's what Florida's 72-hour sprint to build pop-up concentration camps taught me about B2B sales...

03.07.2025 16:56 — 👍 0 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: students, signs, and songs.

Inspiration for the modern marketer. Three campaigns that caught my eye this week.

27.06.2025 17:03 — 👍 0 🔁 0 💬 0 📌 0

Case Studies for the 2025 Cannes Lions Grand Prix Winners Whether you love or hate ad awards, these case studies are a masterclass in business storytelling

Case Studies for the 2025 Cannes Lions Grand Prix Winners

21.06.2025 14:52 — 👍 2 🔁 0 💬 0 📌 0

Agency SOS "3 Things" Creativity Newsletter 🆘 Some Outstanding Stuff - Creative inspiration for the modern marketer. This week: Cannes Lions, AI takeover, and more.

Our ”3 Things” creativity newsletter should probably be called “20 Things” this week because it’s chock full of so much stuff, including a wrap up on Cannes Lions.

20.06.2025 17:12 — 👍 0 🔁 0 💬 0 📌 0

Thanks, Dan!

16.06.2025 17:08 — 👍 0 🔁 0 💬 0 📌 0