Maureen Blandford, Serendipitus Founder's Avatar

Maureen Blandford, Serendipitus Founder

@maureenb2b.bsky.social

B2B GTM data expert | Small Data | Supporting leaders in Product, Marketing, Sales, and Success | Building Serendipitus in London | Fighting Legacy every day Serendipitus.io B2B SaaS for leaders to bypass archaic data infrastructure

365 Followers  |  85 Following  |  430 Posts  |  Joined: 03.07.2023  |  2.1431

Latest posts by maureenb2b.bsky.social on Bluesky

more of this please. brilliant.

09.12.2025 00:19 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

No

07.12.2025 15:10 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

โ€œProse is vital to Democratic societiesโ€

07.12.2025 13:46 โ€” ๐Ÿ‘ 1    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

I wrote an entire book about how to get real value out of AI at work and my *first* piece of advice to anyone on this subject is to recognize where AI is *not* appropriate (spoiler -- 95% of what we do) and *avoid* trying to use it there.

04.12.2025 16:43 โ€” ๐Ÿ‘ 25    ๐Ÿ” 6    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Sorry so ummm โ€œthe publicโ€ is somehow idk โ€ฆ to blame?

04.12.2025 20:05 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

so much to solve for

04.12.2025 13:48 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

yes ofc. You're describing the important human parts

Perhaps "in-the-loop" feels trite, but to me humans must lead, machines learn, humans learn and modify, machines pick that up etc

The tech direction to date has made it harder for humans to collaborate in all the ways. Love Bertrand's breakdown

04.12.2025 13:48 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

why humans-in-the-loop is critical

04.12.2025 13:32 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Thanks for spotlighting this! Not the least of which is because weโ€™re solving for it

04.12.2025 13:26 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

We keep accelerating/โ€œoptimizingโ€ broken organizational practices, built on failing governance infrastructure.

Itโ€ฆ just makes everything worse.

04.12.2025 13:24 โ€” ๐Ÿ‘ 1    ๐Ÿ” 1    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

yes ffs please.

Would love if the Dems could run on 5 big topics. Healthcare is critical but so is anti-corruption etc

03.12.2025 20:35 โ€” ๐Ÿ‘ 2    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Preview
Life is too short to listen to Mel Robbins Your children want to cut ties? Why notโ€ฆ let them?

Wrote about the flaws, fallacies and flimsy evidence underpinning the Mel Robbins NYT estrangement article, which fundamentally misunderstands modern relationships - and a little bit about my book (on Substack)

sarahmanavis.substack.com/p/life-too-s...

02.12.2025 13:40 โ€” ๐Ÿ‘ 7    ๐Ÿ” 3    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Also I always feel the need to remind people that Sacks was born in South Africa and I believe still has dual citizenship (not sure about that part).

In any case, he is a member in good standing of the apartheid triplets along with Musk and Thiel.

01.12.2025 15:35 โ€” ๐Ÿ‘ 428    ๐Ÿ” 133    ๐Ÿ’ฌ 8    ๐Ÿ“Œ 3

Pete Hagueseth

30.11.2025 21:32 โ€” ๐Ÿ‘ 1641    ๐Ÿ” 230    ๐Ÿ’ฌ 25    ๐Ÿ“Œ 6

Since people find being hopeful and optimistic so cringe these days, let me remind you once again that there isnโ€™t a single liberation movement in the world that wasnโ€™t built on hope and optimism.

28.11.2025 18:34 โ€” ๐Ÿ‘ 1946    ๐Ÿ” 547    ๐Ÿ’ฌ 27    ๐Ÿ“Œ 30

once more I am begging everyone to do policy based on evidence, not on vibes from the loudest-shouting pressure groups. What the NHS is leaning towards - targeted screening for those most at risk - is the right way to do this. Blanket screening with an unreliable test causes harm.

28.11.2025 12:30 โ€” ๐Ÿ‘ 204    ๐Ÿ” 49    ๐Ÿ’ฌ 10    ๐Ÿ“Œ 6

All the flowers to @prospectmagazine.co.uk for this fab interview.

If you don't know Cory, you should.

Deeply effective at framing where we are in tech/AI today, the long game business model behind the junk, and plain spoken real truths that come from decades of study.

Balm.

28.11.2025 13:50 โ€” ๐Ÿ‘ 3    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0
Preview
Cory Doctorow: How the internet went to sh*t The journalist and activist visits Prospect HQ to discuss what tech giants have done to the internetโ€”and how to fight back

It's @prospectmagazine.co.uk pod day! This week @ellenhalliday.bsky.social and I were joined by Cory Doctorow, the man who coined the term enshittification to describe what has happened to the internet. It was a delightful, though depressing, conversation
www.prospectmagazine.co.uk/podcasts/pro...

26.11.2025 10:38 โ€” ๐Ÿ‘ 6    ๐Ÿ” 3    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 2
Video thumbnail

Did you ever racially abuse fellow pupils?

It was years ago.

Did you ever racially abuse fellow pupils?

Not in a hurtful way.

Did you ever racially abuse fellow pupils?

Not with intent.

Did you ever racially abuse fellow pupils?

Not genuine abuse.

๐Ÿ˜ฎ๐Ÿซฃ๐Ÿ˜ฌ๐Ÿ˜ฑ ~AA

24.11.2025 19:36 โ€” ๐Ÿ‘ 897    ๐Ÿ” 411    ๐Ÿ’ฌ 146    ๐Ÿ“Œ 128
Preview
Unlearning Cisnormativity - Mozilla Festival 2025 This year at Mozilla Festival, we unlearned the old rules of the internet to imagine new ways to build, connect, and create together. Watch the highlights on-demand.

At #MozFest, we organized a surprise main stage session titled "Unlearning Cisnormativity: Trans Justice is Tech Justice."

The recording is now live, w/ @vektra.bsky.social, Dia Kayyali, Elijah MacKinnon, @alexhanna.bsky.social, and myself:

www.mozillafestival.org/en/2025-high...

@mozilla.org

22.11.2025 19:28 โ€” ๐Ÿ‘ 42    ๐Ÿ” 15    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 3

I get what you're saying, but I spend my life trying to get people to understand you can't analyse any data well if you don't pay attention to how it was produced....

21.11.2025 19:36 โ€” ๐Ÿ‘ 4    ๐Ÿ” 1    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

โ€œThis wasnโ€™t a showdown. It wasnโ€™t a humiliation. It wasnโ€™t a triumph for either man. It was something far more revealing: a case study in how a bully behaves when he canโ€™t rely on fear, and how a principled politician behaves when he refuses the role of the victim.โ€

22.11.2025 12:50 โ€” ๐Ÿ‘ 1    ๐Ÿ” 2    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

A question for scientists (construed as broadly as you like) of BlueSky: What makes something data?

(Question inspired by a talk I listened to this morning, and of course I have thoughts, but I wanted to throw this out there first.)

21.11.2025 18:00 โ€” ๐Ÿ‘ 91    ๐Ÿ” 27    ๐Ÿ’ฌ 53    ๐Ÿ“Œ 7

The funniest most chilling thing about this is the question of why this has even come up. Who has a burning desire toโ€ฆ display these symbols ?

21.11.2025 16:11 โ€” ๐Ÿ‘ 875    ๐Ÿ” 139    ๐Ÿ’ฌ 36    ๐Ÿ“Œ 2
Preview
Opinion | A.I. Is a Bubble. Maybe Thatโ€™s OK.

@alexhanna.bsky.social @emilymbender.bsky.social The argument "yes AI is a bubble, but it's a special magic bubble different than any other in history" feels like we may have finally summited bullshit mountain: www.nytimes.com/2025/11/20/o...

20.11.2025 12:54 โ€” ๐Ÿ‘ 34    ๐Ÿ” 12    ๐Ÿ’ฌ 5    ๐Ÿ“Œ 1

Heโ€™s compelling to some people because he notices genuine failures. But in my framework these failures come from the collapse of the verificationโ€“deliberationโ€“accountability cycle. Fix that and the system can work, ignore it and nothing will.

20.11.2025 11:21 โ€” ๐Ÿ‘ 209    ๐Ÿ” 18    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 1

Standing, applauding

20.11.2025 11:58 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Yarvin sees the hollowed-out version of this and assumes the hollowing is inherent. He ignores how neoliberal incentives, bureaucratic drift, and algorithmic platforms have eroded our truth systems.

20.11.2025 11:19 โ€” ๐Ÿ‘ 261    ๐Ÿ” 23    ๐Ÿ’ฌ 2    ๐Ÿ“Œ 1

If I were sick, I would simply choose to be healthy. Bing bang boom bsky.app/profile/atru...

19.11.2025 18:16 โ€” ๐Ÿ‘ 3023    ๐Ÿ” 422    ๐Ÿ’ฌ 261    ๐Ÿ“Œ 30

Just so itโ€™s clear, Cook would be in prison if he lived in Saudi Arabia

19.11.2025 03:41 โ€” ๐Ÿ‘ 392    ๐Ÿ” 132    ๐Ÿ’ฌ 6    ๐Ÿ“Œ 2

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