Codie Acosta

You Start Rash Partnerships

My non-negotiables:
• No partners get equity without cash in
• No 50/50 partnerships. Someone needs to be in control (and it's probably you).

A partnership can be really, really powerful - or equally as expensive

You Quit Your Day Job Too Soon

Keep your salary til you have one of these 3:
• Cash to cover downside
• Investors who can cover your a**
• Deep inside knowledge of an industry

Your salary is an oxygen lifeline until you learn to swim.

Never seen a statue of a critic.

If you don't have one yet, grab a copy of my E-Book "Building The Mindset of a Trader"

It includes:
• Practical activities
• Trading psych community
• Access to private Live Classes
• Library of trading journals

Once you've got a strategy, the win rate is more or less set. You can't magically increase your strategy's win rate from 60% to 80%.

So stop focusing on winning more often and focus on winning more when you win and losing less when you lose

Ladies: You can't say you hate men... and then expect one to want you.

Weird that I even need to say that out loud.

Recessions and downturns are awful.

BUT they're also a chance to take a step back.

Make sure you're running efficiently, not just speedily.

Recessions and downturns are awful.

BUT they're also a chance to take a step back.

Make sure you're running efficiently, not just speedily.

Success is contagious.
Failure is contagious.
So is even trying.

You can't do a good deal with a bad guy.

Ladies: You can't say you hate men... and then expect one to want you.

Weird that I even need to say that out loud.

This fall, all our businesses did an expense analysis with a goal to cut 20%.

Bloat happens naturally, and costs will kill your business.

Here’s how we cut costs by 16% across most companies:

Never take advice from someone who hasn't achieved the thing they're advising about.

Incredibly underrated hack

Asked 17 of my most successful friends... what drives you?

The answer from more than 50% of them...

Proving my father wrong.

How to stay poor: Be so afraid of losing money, you never take big swings.

I lost 1,000s before I made millions.

Here's a brutally honest account of decisions that lost me the most money (& how they helped me make even more):

The power of reviews is wild.

• 99.9% of customers read reviews
• 96% specifically look at negative reviews
• Lowest rating customers consider is 3.3/5

This is a major priority in all my businesses.. Here are 14 tactics to get more reviews:

Two types of people:

Those who can't wait for the holidays.
Those who can't wait to get back to work.

The power of reviews is wild.

• 99.9% of customers read reviews
• 96% specifically look at negative reviews
• Lowest rating customers consider is 3.3/5

This is a major priority in all my businesses.. Here are 14 tactics to get more reviews

In trading, the biggest wins often come from riding the wave of the trend, not predicting its start.

In trading, the biggest wins often come from riding the wave of the trend, not predicting its start.

Your circle hasn’t changed but your age has?
You’re doing it wrong.

If you want to do big ridiculous things, you can't be the same person you were 10 years ago.

Be careful what you read, it becomes the way you think.

Words are heard, then internalized, then repeated, then habituated.

Curate what you let into your brain as you do your body

If you're in your 20s...

6 money rules to change your life:

• Never buy to impress
• Do favors don't take them
• Saving won't make you rich
• Ask often, does this bring joy?
• Being wealthy > looking wealthy
• Spend to earn THEN spend to own

An alarming trend: deteriorating sleep quality:

• Up to 2/3 of adults suffer from insomnia
• Over 1/3 of adults sleep <7hrs per night
• Sleep deprivation costs the US $411B/yr

One biz (you've probably heard of) turned this into a $500M opportunity

Before I met my husband, I was:

Stressed, had little fun, worked all the time, & thought that was the only way to win.

After him: We've been around the world, AND had multiple 8-figure businesses.

13 lessons from him on his birthday (so he can change your life a little too)

This will change in 2024. When the tide goes out...

The richest people I know:

- have no avatar on twitter
- never post anything
- walk softly on the internet

Great reminder followers ain't $$.

Beginners do too much.
Pros do only what is needed.

The easiest way to spot a beginner is busy-ness.

The best founders do one thing brilliantly...

Hire.

It sounds easy. It’s not.

Here's the hiring matrix I'm building from lessons learned hiring 100s of people:

Underrated business advice:

• Don't run out of cash.
• Read a balance sheet.
• Sales before spend