MarketectureTV

Honey, honey Plus: Tercept for data infrastructure

Today's newsletter covers the Honey 🍯 controversy and it is stirring folks up. Ari interviews Tercept, a data infrastructure company that spins up pipelines and dashboards from logs.

news.marketecture.tv/p/honey-honey

Episode 104: Year in review, awards, and predictions with Ari and Eric Ari and Eric review the best and the worst of 2014 and make some predictions about the future. For more in-depth discussion of these topics and links to the news we…

Tired of your family yet? We got you. Eric and Ari's year-end episode with 2024 in review, awards, and predictions just dropped.

Link: www.marketecturepod.com/episode-104-...

Or anywhere you prefer to get your pods.

While you're at it, how about giving our pod a year-end 5-star rating? 🎁

Episode 103: Andrew Lipsman on retail media trends, Walmart, and more Andrew Lipsman is an Independent analyst, formerly eMarketer, NPD, Comscore. We talk retail media trends, Walmart-Vizio, etc. For more in-depth discussion of these …

Episode 103: Andrew Lipsman comes on to talk retail media trends, Walmart-Vizio, and more.

www.marketecturepod.com/episode-103-...

Episode 102: Sir Martin Sorrell The latest on S4 Capital, how AI is shaping the holding companies of the future, and more. For more in-depth discussion of these topics and links to the news we dis…

Episode 102: Sir Martin Sorrell talks about AI and the future of technology in agencies.

www.marketecturepod.com/episode-102-...

Identity Signals Explained A field guide for the evolving advertising identity landscape

There are so many types of identity signals it can be hard to keep track (see what I did there, LOL).

Our latest in depth explainer: "Identity Signals Explained"

www.adtechexplained.com/p/identity-s...

So you want to build an SSP?

So you want to build an SSP? @aripaparo.com tells you how in today's newsletter. Also we continue our IABTechLab series with Achim Schlosser from Bertelsmann

news.marketecture.tv/p/so-you-wan...

Episode 101: Andy Goldberg of PCH PCH, or Publisher's Clearing House, has been around for 70 years, and had a lot to teach us about user data, consent, and direct marketing. For more in-depth discus…

Episode 101: Publisher's Clearing House has been going for 70+ years, we talk to CEO Andy Goldberg about the current state of consented first party data.

Also M&A discussion, drama in the UK, and OpenAI ads(?)

www.marketecturepod.com/episode-101-...

Who could actually afford Chrome in a spin-out? And
@dmarti.bsky.social gives perspective from his time at Mozilla on our latest podcast.

monopoly.marketecture.tv/p/the-parado...

Marketecture: Get Smart. Fast. The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertis…

The Marketecture Pod has hit 100 episodes!

We're celebrating with industry legend Michael Kassan who drops knowledge while also being pretty hysterical.

You can find all our episodes at marketecturepod-dot-com or wherever you listen.

www.marketecturepod.com

Ad Tech Explained Explainers, insights, and analysis on the latest trends in advertising technology.

Listen to the Podcast with @adtechgod.com with guests from LG, Butler/Till and U of Digital: ad-tech-god.captivate.fm/listen

Ad Tech Explained newsletter: www.adtechexplained.com

Marketecture is flooding the zone on Ventura coverage.

@adtechgod.com's emergency podcast last night was great

Ad Tech Explained wrote a couple thousand word explainer

@aripap.bsky.social and Eric Franchi will cover it on the pod tomorrow with guest Rich Greenfield

The Google vs CMA war of attrition Did Google wear out the Competition & Markets Authority?

Pay less attention to what people SAY and more attention to what they DO. What people do is often a much more reliable indicator.

My latest for @marketecture.bsky.social

monopoly.marketecture.tv/p/the-google...

I just joined this app and there's already content from me on it.

The Sweet Suites Series is just around the corner!

We’re thrilled to announce MIQ as one of our amazing episode sponsors!

Stay tuned—more incredible partners will be revealed soon.

✨ See you in Las Vegas! ✨

@adtechgod.com - @marketecture.bsky.social - The Advertising Forum

Auction trends from BidSwitch

The QPS is too damn high! Ari Paparos newsletter features interesting stats from BidSwitch on trends in auction traffic.

Plus we interview Cadi Jones, the GM EMEA for IndexExchange about CTV, curation, and privacy.

news.marketecture.tv/p/auction-tr...

IAB Tech Lab Summit: Cadi Jones from Index Marketecture: Get Smart. Fast. · Episode

Marketecture was in London at the IAB Tech Lab’s Summit. I got the chance to catch up with my former employee and now GM EMEA for Index Exchange, Cadi Jones!

open.spotify.com/episode/1Gqd...

Breaking my silence with a single line of code:

Hello, World.