How to mess with your marketing team:
Benchmark edition
Step 1: Insist that a benchmark will help you better understand your competitors and the landscape.
Step 2. Get a benchmark.
Step 3. Observe that the benchmark isn't really actionable and doesn't exactly apply to your unique situation.
11.12.2024 16:10 — 👍 0 🔁 0 💬 0 📌 0
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