Thanks to my great mentor and co-author, Daphna Oyserman.
11.11.2025 23:55 β π 0 π 0 π¬ 0 π 0@ffarrzan.bsky.social
Thanks to my great mentor and co-author, Daphna Oyserman.
11.11.2025 23:55 β π 0 π 0 π¬ 0 π 0Honor isnβt a relic of some "honor societies". Itβs a universal human strategy, a moral language we all speak, even when we donβt call it βhonor.β
Read the paper here: journals.sagepub.com/doi/epub/10....
In places where life is riskier or institutions are weaker, being honorable demands greater sacrifice (hyper cooperation), because proving trustworthiness is harder.
11.11.2025 23:53 β π 1 π 0 π¬ 1 π 0Across societies, what counts as βhonorableβ depends on which moral traits best signal trustworthiness, loyalty, fairness, courage, and on how costly it is to display them.
11.11.2025 23:52 β π 1 π 0 π¬ 1 π 0Our model differs between virtue signaling, which often involves low-cost, performative gestures, and honor, which requires genuine personal sacrifice; the cost itself is what makes the signal credible.
11.11.2025 23:52 β π 1 π 0 π¬ 1 π 0From this logic, we developed a 2Γ2 model showing how different moral traits and levels of personal cost produce distinct patterns of honor across societies.
11.11.2025 23:52 β π 1 π 0 π¬ 1 π 0We argue that honor is a costly signal of trustworthiness. People send costly signals about their moral character to be seen as reliable partners, increasing their chances of collaboration rather than being viewed as free riders.
So, in short: Honor = Morality + Cost.
From there came the Coherency Problem. Because each culture-based study defined honor differently, researchers created various measures, some focusing on family protection, others on violence, chastity, or reputation. The field splintered into sub-scales that donβt connect.
11.11.2025 23:51 β π 0 π 0 π¬ 1 π 0When psychologists later joined the conversation, they inherited that local focus. Thatβs the Localization Problem, explaining honor in terms of regional customs (duels, family defense, gender roles) without asking what psychological mechanism unites them.
11.11.2025 23:50 β π 0 π 0 π¬ 1 π 0They carefully documented customs, revenge, hospitality, family protection, modesty, and showed how honor organized social life. It was brilliant work, but descriptive. It treated honor as a cultural practice, not a psychological process.
11.11.2025 23:50 β π 0 π 0 π¬ 1 π 0For decades, psychologists have studied honor. Yet, the science of honor is still in theoretical trouble.
The confusion began with anthropology. Early anthropologists were fascinated by the honor codes of Mediterranean villages.
Is honor about reputation? revenge? violence? gender roles or�
The universal mechanism of honor has remained unclear.
We propose a solution: Costly Morality Theory of Honor.
We argue that the DNA of honor is costly morality.
Just came out in PSPR
Read comments for more details β
Very excited to share that my first paper, with Peter Mende-Siedlecki and @leorhackel.bsky.social, is out now in @commspsychol.nature.com! βΊοΈ
Can getting more rewards make you feel more skilled, even if your performance doesn't change?
www.nature.com/articles/s44...
I wrote about our new research on how the brain learns from social rejection β and why that matters for connection
π theconversation.com/your-brain-l...
Thanks to my mentors, collaborators, and students.
27.02.2025 20:36 β π 14 π 1 π¬ 2 π 0A woman with pro-environmental signs. Stock photo.
A study finds that moral values predict environmental action as well as or better than political party affiliation. US counties where residents prioritize purity and fairness report higher environmental concerns and lower carbon emissions. In PNAS Nexus: academic.oup.com/pnasnexus/ar...
18.02.2025 19:53 β π 14 π 4 π¬ 0 π 1