Ben Ellis

Stu's South Coast Ultra Challenge Help Supporter of Blind Veterans UK raise money to support Blind Veterans UK

Can you walk 57km?

You don't have to. Spend £10 to avoid this arduous, pointless task.

My mate Stuart, who lost his sight a couple of years ago, is walking from Eastbourne to Brighton via the Seven Sisters and The South Downs.

www.justgiving.com/page/sturodd

A spec ad for a book shop with an image of 5 books, and the headline - List 5 things you read last week.

A spec ad for today's Word Monger newsletter.

I used a non-billionaire's site to pick on a billionaire. Not even SpaceX punches up this far.

Monthly copywriting newsletter >> www.ellis-copywriting.co.uk/newsletter.php

#copywriting #copywriters #ad #elonmusk #musk #elon

So I should avoid those cheap VR viewers on Temu?

The Busman’s Holiday 80’s quiz show logo.

TIL that Busman’s Holiday is a bona fide phrase and not just an 80’s game show.

My wife thought I was joking that I’d never heard it before. When has anyone said busman instead of bus driver?

I’m questioning everything.

Except the quiz show, it makes more sense now.

Gemini writing its own Pulp Fiction fanfic.

The only acceptable name change.

‘Healthineers’ 🤢🤮

Nick - just whack that on and call it a day.

As soon as you close a program because you're being a responsible computer user and sensitive to those poor old silicon chips gasping for air like they're on 50 Marlboro red's a day - you can guarantee you'll need to open it up again within 10 minutes.

A spec ad for Regus with an image of Jaime Oliver and the headline - Not getting proper work done at home?

I did a spec ad in response to Stuart Rose's comments about remote working.

How Many Copywriters Does It Take To Change A Lightbulb? Recently, our oven light broke so I thought, ‘I can fix that’.

How Many Copywriters Does It Take To Change A Lightbulb?

This may or may not be a copywriting article dressed up as a luke warm defence of my total lack of rudimentary DIY skills, and what happens when I go shopping for things without my glasses.

medium.com/@ben-ellis/h...

#copywriting

A leaflet with the headline - 'Get paid to keep fit'

'Get paid to keep fit' - Promote the benefits, not the features.

Love a bit of under-the-radar copywriting, although trademarking it may be taking it a step* too far.

*pun intended.

Spec Pizza Express ad - Alone This Christmas? Forget the Chinese, Order in a pizza. No Sweat.

A spec ad for Pizza Express this winter morn.

Spec Pizza Express ad - Alone This Christmas? Forget the Chinese, Order in a pizza. No Sweat.

A spec ad for Pizza Express this winter morn.

I click ‘Web’ on Google.

Recycling is a massive bugbear of mine. Are envelope windows recyclable? Do items really have to be bone-dry? Not all plastic is recyclable, how do I know which is which?

I want to recycle, but I'm not consulting various websites to determine my specific circumstance for a piece of junk mail.

A spec ad with an image of a big Subway Steak sandwich with the headline - Not For Wimps.

A spec ad for Subway cashing in on some bizarre news story from yesterday.

Not to self: Don't search for food images whilst hungry.

Thanks for this. Been thinking of migrating from MailChimp to *somewhere else*. I'll check out Beehiiv.

A spec ad featuring Marc Cucurella sitting on a football pitch putting on a pair of football boots with 'Get A Grip' headline.

A spec ad whilst waiting for a decking guy to come over.

My old one is too slippery.

#adidas #puma #cucurella

Toilet roll dispenser with 'Air Wolf' written on it.

After being cancelled, he was told he'd go to a better place. But I'm not so sure 🚁

Does anyone know any agencies or companies that specialise in testing things for visually impaired users?

Asking for a visually impaired person who is looking for work.

Two male models wearing a fence as a mask.

There's a new LLM feature on Word Monger - LAIzy Language Models.

It's the logical conclusion of all this **waves arms about**

Get off the fence here anf subscribe to this copywriting newsletter - www.ellis-copywriting.co.uk/newsletter.php

Next issue walks the runway tomorrow.

LLM's (LAIzy Language Models)

Tomorrow's influencers will be himbro's powered, and styled, by AI. We've scoured the internet for AI's and questionable fashion choices to get a random opinion on the copywriting world.

Subscribe - www.ellis-copywriting.co.uk/newsletter.php

A man holding a bottle of the Ghanian sauce, Shito.

I've written a post - '9 Practical Checks for a New Business or Product Name'.

Read here ➡️ www.procopywriters.co.uk/2024/11/9-pr...

I used AI (Flux1) to create this image to highlight brand names that wouldn't travel well.

Obviously, Shito would do gangbusters in the UK.

#naming #copywriting

Keyboardist in a pop band.

Freelance Opportunities! Handpicked, exclusive freelance opportunities twice weekly

Editors! If you're tired of posting pitch calls across platforms, I don't blame you. Save some time and share your pitch calls with me and my newsletter subscribers by emailing kaitlyn.arford@gmail.com or by tagging me on pitch calls.

www.findfreelanceopportunities.com

A satirical cartoon of a passenger on a plane saying the pilot has lost touch with regular passengers before adding: “who thinks I should fly the plane?” Everyone puts their hands up.

cartoon of the day

Trump looking absolutely fucked as the entire United States breaks down around him.

One week in to the Trump Presidency

Why Switch from Twitter/X to Bluesky? Twitter is a fucking ball-ache.

I've written about my journey from Twitter to Bluesky, and how you can do the same...

...hang on!

medium.com/@ben-ellis/w...